Storytelling Jobs in the UK excluding London

Storytelling
UK > UK excluding London

The table below provides summary statistics for permanent job vacancies advertised in the UK excluding London requiring Storytelling skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Storytelling over the 6 months leading up to 19 May 2025, comparing them to the same period in the previous two years.

6 months to
19 May 2025
Same period 2024 Same period 2023
Rank 357 562 457
Rank change year-on-year +205 -105 +206
Permanent jobs citing Storytelling 239 205 297
As % of all permanent jobs advertised in the UK excluding London 0.60% 0.29% 0.50%
As % of the Processes & Methodologies category 0.65% 0.34% 0.53%
Number of salaries quoted 94 106 82
10th Percentile £25,000 £30,625 £36,510
25th Percentile £25,313 £40,313 £43,162
Median annual salary (50th Percentile) £42,038 £52,750 £50,238
Median % change year-on-year -20.31% +5.00% -4.31%
75th Percentile £66,000 £70,246 £62,833
90th Percentile £72,000 £90,822 £86,677
UK median annual salary £45,000 £50,000 £55,000
% change year-on-year -10.00% -9.09% -6.78%

All Process and Methodology Skills
UK excluding London

Storytelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 36,988 59,840 56,366
As % of all permanent jobs advertised in the UK excluding London 92.92% 83.56% 95.59%
Number of salaries quoted 18,070 41,306 29,083
10th Percentile £26,750 £27,250 £30,500
25th Percentile £37,500 £36,250 £40,000
Median annual salary (50th Percentile) £51,645 £50,000 £55,000
Median % change year-on-year +3.29% -9.09% +4.76%
75th Percentile £65,000 £65,000 £70,000
90th Percentile £78,750 £77,500 £82,500
UK median annual salary £57,500 £55,000 £61,180
% change year-on-year +4.55% -10.10% +1.97%

Storytelling
Job Vacancy Trend in the UK excluding London

Job postings citing Storytelling as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Storytelling in the UK excluding London

Storytelling
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Storytelling in the UK excluding London.

Salary trend for Storytelling in the UK excluding London

Storytelling
Salary Histogram in the UK excluding London

Salary distribution for jobs citing Storytelling in the UK excluding London over the 6 months to 19 May 2025.

Salary histogram for Storytelling in the UK excluding London

Storytelling
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Storytelling within the UK excluding London region over the 6 months to 19 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South East +130 79 £35,000 -17.65% 174
North of England +68 48 £44,250 -31.99% 99
East of England +51 34 £53,750 +25.00% 24
South West +111 32 £25,625 -57.29% 23
Yorkshire +74 26 £25,625 -64.41% 22
Scotland +86 21 £25,625 -63.69% 17
Midlands +61 21 £52,500 +16.67% 43
North West +5 20 £47,500 +50.79% 68
East Midlands +12 12 £50,000 -9.91% 11
West Midlands +47 9 £61,250 +58.06% 30
Northern Ireland - 3 - - 4
North East - 2 £50,000 - 9
Wales +35 1 £55,000 +57.14% 9
Storytelling
UK

Storytelling
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 26 (10.88%) SharePoint
2 1 (0.42%) CMS
2 1 (0.42%) Confluence
Applications
1 11 (4.60%) Microsoft Excel
2 6 (2.51%) Adobe Premiere
3 4 (1.67%) Adobe Creative Suite
3 4 (1.67%) Adobe Illustrator
3 4 (1.67%) InDesign
3 4 (1.67%) Photoshop
4 3 (1.26%) Final Cut Pro
5 2 (0.84%) Adobe After Effects
5 2 (0.84%) Blender
5 2 (0.84%) Maya
5 2 (0.84%) ZBrush
6 1 (0.42%) Adobe Captivate
Business Applications
1 1 (0.42%) Shopify
Cloud Services
1 52 (21.76%) Power Platform
2 40 (16.74%) Azure
3 26 (10.88%) Power Automate
3 26 (10.88%) PowerApps
4 14 (5.86%) Salsify
5 5 (2.09%) GCP
6 4 (1.67%) Adobe Analytics
6 4 (1.67%) Figma
6 4 (1.67%) SaaS
6 4 (1.67%) Snowflake
7 3 (1.26%) Salesforce Sales Cloud
7 3 (1.26%) Salesforce Service Cloud
8 1 (0.42%) Algolia
8 1 (0.42%) AWS
8 1 (0.42%) Azure Machine Learning
8 1 (0.42%) ChatGPT
8 1 (0.42%) Sprout Social
Communications & Networking
1 65 (27.20%) Broadband
Database & Business Intelligence
1 70 (29.29%) Big Data
2 52 (21.76%) Power BI
3 39 (16.32%) Tableau
4 36 (15.06%) Data Lake
5 14 (5.86%) Metadata
6 3 (1.26%) Data Hub
7 1 (0.42%) Data Vault
7 1 (0.42%) Power Query
7 1 (0.42%) SQL Server Reporting Services
Development Applications
1 9 (3.77%) Git
2 1 (0.42%) JIRA
General
1 77 (32.22%) Social Skills
2 68 (28.45%) Games
3 64 (26.78%) Finance
4 54 (22.59%) Banking
5 41 (17.15%) Law
6 30 (12.55%) Analytical Skills
6 30 (12.55%) Marketing
7 23 (9.62%) Retail
8 15 (6.28%) Legal
9 11 (4.60%) Presentation Skills
10 10 (4.18%) Influencing Skills
11 4 (1.67%) Electronics
12 3 (1.26%) Manufacturing
12 3 (1.26%) Organisational Skills
13 2 (0.84%) Aerospace
13 2 (0.84%) Automotive
13 2 (0.84%) Inclusion and Diversity
14 1 (0.42%) German Language
14 1 (0.42%) iGaming
Job Titles
1 104 (43.51%) Senior
2 72 (30.13%) Analyst
3 51 (21.34%) Data Analyst
4 35 (14.64%) Lead
5 16 (6.69%) Senior Manager
6 13 (5.44%) Senior Analyst
7 10 (4.18%) Business Intelligence Analyst
7 10 (4.18%) Power BI Analyst
7 10 (4.18%) Senior Business Intelligence Analyst
8 9 (3.77%) Product Owner
9 8 (3.35%) Data Manager
9 8 (3.35%) Developer
9 8 (3.35%) Financial Analyst
10 7 (2.93%) Business Analyst
10 7 (2.93%) Data Scientist
10 7 (2.93%) Finance Business Analyst
10 7 (2.93%) Senior Data Scientist
11 4 (1.67%) Designer
11 4 (1.67%) Strategy Manager
12 3 (1.26%) Development Analyst
Libraries, Frameworks & Software Standards
1 65 (27.20%) GraphQL
1 65 (27.20%) Unity (Game Engine)
1 65 (27.20%) WebGL
2 3 (1.26%) Lightning Web Components
2 3 (1.26%) PyTorch
2 3 (1.26%) scikit-learn
2 3 (1.26%) TensorFlow
3 2 (0.84%) Unreal Engine
4 1 (0.42%) .NET
4 1 (0.42%) DCOM
Miscellaneous
1 67 (28.03%) Animation
2 14 (5.86%) Management Information System
2 14 (5.86%) Taxonomies
3 10 (4.18%) Product Ownership
3 10 (4.18%) Social Media
4 5 (2.09%) Renewable Energy
5 4 (1.67%) Hackathon
6 3 (1.26%) Algorithms
6 3 (1.26%) Cloud Native
6 3 (1.26%) Public Cloud
6 3 (1.26%) Video Editing
7 2 (0.84%) Graphic Design
7 2 (0.84%) Mobile App
8 1 (0.42%) Legacy Systems
8 1 (0.42%) Onboarding
8 1 (0.42%) Podcast
Operating Systems
1 1 (0.42%) Android
1 1 (0.42%) Apple iOS
Processes & Methodologies
1 124 (51.88%) Analytics
2 109 (45.61%) Problem-Solving
3 84 (35.15%) Artificial Intelligence
4 75 (31.38%) Visualisation
5 73 (30.54%) Data Analytics
6 68 (28.45%) Prototyping
7 65 (27.20%) 3D Animation
7 65 (27.20%) Rapid Prototyping
7 65 (27.20%) Visual Effects
8 58 (24.27%) Business Intelligence
9 49 (20.50%) Statistics
10 48 (20.08%) Mathematics
11 46 (19.25%) Mentoring
12 44 (18.41%) Stakeholder Management
13 43 (17.99%) Predictive Modelling
14 42 (17.57%) Data Science
14 42 (17.57%) Roadmaps
15 40 (16.74%) Data Extraction
15 40 (16.74%) Data Integration
15 40 (16.74%) Data Management
Programming Languages
1 65 (27.20%) HLSL
1 65 (27.20%) SQL
2 24 (10.04%) Python
3 12 (5.02%) Data Analysis Expressions
4 10 (4.18%) R
5 4 (1.67%) JavaScript
6 3 (1.26%) Apex Code
7 1 (0.42%) C#
Qualifications
1 81 (33.89%) Degree
2 20 (8.37%) DBS Check
3 12 (5.02%) Master's Degree
4 1 (0.42%) ACCA
Quality Assurance & Compliance
1 44 (18.41%) Data Quality
2 7 (2.93%) Accessibility
3 3 (1.26%) Actionable Recommendations
3 3 (1.26%) QA
4 1 (0.42%) Disclosure Scotland
4 1 (0.42%) GRC
Vendors
1 47 (19.67%) Microsoft
2 27 (11.30%) ServiceNow
3 16 (6.69%) Adobe
4 9 (3.77%) Databricks
5 7 (2.93%) Anaplan
6 3 (1.26%) Facebook
6 3 (1.26%) Google
6 3 (1.26%) Instagram
6 3 (1.26%) Salesforce
7 2 (0.84%) Alteryx
7 2 (0.84%) SAP
7 2 (0.84%) YouTube
8 1 (0.42%) Hootsuite
8 1 (0.42%) Oracle
8 1 (0.42%) Pinterest
8 1 (0.42%) Tagetik
8 1 (0.42%) TikTok