Digital Product Manager
UK
The median Digital Product Manager salary in the UK is £58,500 per year, according to job vacancies posted during the 6 months leading to 2 June 2025.
The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.
| 6 months to 2 Jun 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 679 | 866 | 860 |
| Rank change year-on-year | +187 | -6 | +259 |
| Permanent jobs requiring a Digital Product Manager | 47 | 41 | 87 |
| As % of all permanent jobs advertised in the UK | 0.084% | 0.039% | 0.092% |
| As % of the Job Titles category | 0.093% | 0.041% | 0.10% |
| Number of salaries quoted | 13 | 32 | 27 |
| 10th Percentile | - | £56,250 | £42,000 |
| 25th Percentile | £48,750 | £57,500 | £55,000 |
| Median annual salary (50th Percentile) | £58,500 | £71,183 | £70,000 |
| Median % change year-on-year | -17.82% | +1.69% | -0.71% |
| 75th Percentile | £68,750 | £77,500 | £80,000 |
| 90th Percentile | £78,750 | £84,625 | £82,000 |
| UK excluding London median annual salary | £72,500 | £71,183 | £61,250 |
| % change year-on-year | +1.85% | +16.22% | -7.55% |
All Permanent IT Job Vacancies
UK
For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.
| Permanent vacancies in the UK with a recognized job title | 50,451 | 99,560 | 86,387 |
| % of permanent jobs with a recognized job title | 90.29% | 94.86% | 91.27% |
| Number of salaries quoted | 26,358 | 70,793 | 55,662 |
| 10th Percentile | £28,500 | £28,500 | £32,500 |
| 25th Percentile | £40,000 | £38,500 | £45,000 |
| Median annual salary (50th Percentile) | £55,000 | £52,500 | £60,000 |
| Median % change year-on-year | +4.76% | -12.50% | - |
| 75th Percentile | £73,750 | £70,000 | £80,000 |
| 90th Percentile | £95,000 | £90,000 | £100,000 |
| UK excluding London median annual salary | £50,967 | £50,000 | £53,500 |
| % change year-on-year | +1.93% | -6.54% | +6.48% |
Digital Product Manager
Job Vacancy Trend
Job postings that featured Digital Product Manager in the job title as a proportion of all IT jobs advertised.
Digital Product Manager
Salary Trend
3-month moving average salary quoted in jobs citing Digital Product Manager.
Digital Product Manager
Salary Histogram
Salary distribution for jobs citing Digital Product Manager over the 6 months to 2 June 2025.
Digital Product Manager
Top 14 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Product Manager within the UK over the 6 months to 2 June 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +194 | 41 | £58,500 | -17.82% | 36 |
| London | +115 | 22 | £58,500 | -17.82% | 21 |
| UK excluding London | +177 | 21 | £72,500 | +1.85% | 19 |
| Work from Home | +125 | 21 | £52,500 | -30.00% | 10 |
| South West | +116 | 7 | - | - | |
| North of England | +54 | 4 | £65,000 | +36.84% | 1 |
| Midlands | +71 | 3 | £76,250 | - | 2 |
| West Midlands | +64 | 3 | £76,250 | - | 2 |
| East of England | +44 | 3 | - | - | 5 |
| Scotland | +111 | 2 | - | - | 1 |
| South East | +76 | 2 | - | - | 10 |
| North West | - | 2 | - | - | 1 |
| North East | +47 | 1 | £50,000 | +5.26% | |
| Yorkshire | - | 1 | £80,000 | - |
Digital Product Manager Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 2 June 2025, Digital Product Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring Digital Product Manager in the job title.
|
|
Digital Product Manager Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: