Pay per click Jobs with Hybrid/Remote/WFH Options

Pay per click (PPC)
UK > Work from Home

The table below provides summary statistics for permanent remote or hybrid work requiring Pay per click skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Pay per click over the 6 months leading up to 14 May 2025, comparing them to the same period in the previous two years.

6 months to
14 May 2025
Same period 2024 Same period 2023
Rank 384 511 608
Rank change year-on-year +127 +97 +184
Permanent jobs citing Pay per click 74 66 53
As % of all permanent jobs with a WFH option 0.41% 0.20% 0.13%
As % of the Processes & Methodologies category 0.44% 0.21% 0.13%
Number of salaries quoted 41 64 49
10th Percentile £28,000 £30,250 £37,250
25th Percentile £31,250 £32,500 £40,000
Median annual salary (50th Percentile) £36,000 £39,000 £45,000
Median % change year-on-year -7.69% -13.33% -
75th Percentile £41,500 £49,063 £50,000
90th Percentile £55,000 £56,250 £78,250
UK median annual salary £37,001 £37,500 £42,500
% change year-on-year -1.33% -11.76% -5.56%

All Process and Methodology Skills
Work from Home

Pay per click falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 16,886 30,803 39,731
As % of all permanent jobs with a WFH option 94.21% 91.37% 96.09%
Number of salaries quoted 9,670 23,360 27,643
10th Percentile £28,750 £33,750 £37,500
25th Percentile £43,750 £42,500 £47,500
Median annual salary (50th Percentile) £60,000 £57,500 £62,500
Median % change year-on-year +4.35% -8.00% +4.17%
75th Percentile £77,500 £75,000 £82,500
90th Percentile £102,500 £95,000 £100,000
UK median annual salary £57,500 £55,000 £61,000
% change year-on-year +4.55% -9.84% +1.67%

Pay per click
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Pay per click as a proportion of all IT jobs advertised.

Pay per click trend for jobs with Hybrid/Remote/WFH options

Pay per click
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing Pay per click.

Pay per click salary trend for jobs with a WFH option

Pay per click
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Pay per click over the 6 months to 14 May 2025.

Pay per click salary histogram for jobs with a WFH option

Pay per click
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (22.97%) CMS
2 10 (13.51%) WordPress
3 7 (9.46%) Sitecore CMS
4 4 (5.41%) Drupal
5 2 (2.70%) Umbraco
Applications
1 12 (16.22%) Microsoft Excel
2 9 (12.16%) Microsoft PowerPoint
3 6 (8.11%) Photoshop
4 4 (5.41%) Adobe Premiere
Business Applications
1 15 (20.27%) Shopify
Cloud Services
1 44 (59.46%) Google Analytics
2 31 (41.89%) Google Ads
3 13 (17.57%) Google Tag Manager
4 7 (9.46%) Google Docs
4 7 (9.46%) Google Sheets
5 6 (8.11%) Google Data Studio
5 6 (8.11%) SaaS
6 5 (6.76%) Facebook Ads
6 5 (6.76%) Microsoft Advertising
7 4 (5.41%) Figma
7 4 (5.41%) Miro
7 4 (5.41%) Slack
8 2 (2.70%) Amazon Ads
8 2 (2.70%) Canva
8 2 (2.70%) MailChimp
Communications & Networking
1 2 (2.70%) Intranet
Database & Business Intelligence
1 6 (8.11%) Looker
2 4 (5.41%) Data Mining
Development Applications
1 2 (2.70%) JIRA
General
1 67 (90.54%) Marketing
2 28 (37.84%) Analytical Skills
3 27 (36.49%) Advertising
4 25 (33.78%) Social Skills
5 23 (31.08%) Retail
6 10 (13.51%) Inclusion and Diversity
7 8 (10.81%) Organisational Skills
7 8 (10.81%) Presentation Skills
8 7 (9.46%) Publishing
9 4 (5.41%) Automotive
9 4 (5.41%) Legal
10 3 (4.05%) Brand Awareness
10 3 (4.05%) Dutch Language
10 3 (4.05%) French Language
10 3 (4.05%) Games
10 3 (4.05%) Pharmaceutical
11 2 (2.70%) Billing
11 2 (2.70%) Finance
Job Titles
1 17 (22.97%) PPC Executive
2 10 (13.51%) Digital Executive
2 10 (13.51%) SEO Executive
3 9 (12.16%) Marketing Executive
4 4 (5.41%) Content Strategist
4 4 (5.41%) E-Commerce Manager
4 4 (5.41%) Senior
5 3 (4.05%) Analyst
5 3 (4.05%) Digital Marketing Executive
5 3 (4.05%) Senior Analyst
5 3 (4.05%) Senior Data Warehouse Specialist
5 3 (4.05%) Senior SEO Analyst
5 3 (4.05%) Senior SEO Specialist
5 3 (4.05%) SEO Analyst
5 3 (4.05%) SEO Specialist
5 3 (4.05%) SEO Strategist
6 2 (2.70%) Account Manager
6 2 (2.70%) Business Development Manager
6 2 (2.70%) Coordinator
6 2 (2.70%) Development Manager
Libraries, Frameworks & Software Standards
1 3 (4.05%) HTML
2 2 (2.70%) CSS
Miscellaneous
1 18 (24.32%) Social Media
2 12 (16.22%) Blog
3 8 (10.81%) Analytical Mindset
4 4 (5.41%) BBC
4 4 (5.41%) Product Ownership
5 3 (4.05%) Onboarding
6 2 (2.70%) Algorithms
6 2 (2.70%) Driving Licence
Processes & Methodologies
1 51 (68.92%) Analytics
2 46 (62.16%) SEO
3 45 (60.81%) Digital Marketing
4 28 (37.84%) Problem-Solving
5 21 (28.38%) Marketing Strategy
6 19 (25.68%) B2B
7 16 (21.62%) Data Privacy
7 16 (21.62%) Roadmaps
7 16 (21.62%) Time Management
8 15 (20.27%) E-Commerce
9 14 (18.92%) Actionable Insight
10 13 (17.57%) Business Development
10 13 (17.57%) Commercial Awareness
10 13 (17.57%) Conversion Rate Optimisation
11 11 (14.86%) Copywriting
11 11 (14.86%) Social Commerce
12 10 (13.51%) Project Management
12 10 (13.51%) Strategic Thinking
13 9 (12.16%) GAP Analysis
13 9 (12.16%) Link Building
Qualifications
1 2 (2.70%) Microsoft Certification
Quality Assurance & Compliance
1 2 (2.70%) Actionable Recommendations
Vendors
1 66 (89.19%) Google
2 26 (35.14%) Microsoft
3 18 (24.32%) Ahrefs
4 17 (22.97%) Screaming Frog
5 13 (17.57%) Pinterest
5 13 (17.57%) TikTok
6 11 (14.86%) Salesforce
7 8 (10.81%) Facebook
8 7 (9.46%) Hotjar
8 7 (9.46%) Sitecore
9 5 (6.76%) Instagram
10 4 (5.41%) JD Edwards
10 4 (5.41%) WooCommerce
11 3 (4.05%) Spotify
11 3 (4.05%) YouTube
12 2 (2.70%) HubSpot
12 2 (2.70%) Zoho