Marketing Contracts with Work from Home Options

Marketing
UK > Work from Home

The table below looks at the prevalence of the term Marketing in remote or hybrid contract work. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 20 June 2024, comparing them to the same period in the previous two years.

6 months to
20 Jun 2024
Same period 2023 Same period 2022
Rank 84 115 100
Rank change year-on-year +31 -15 -10
Contract jobs citing Marketing 372 503 1,151
As % of all contract jobs with a WFH option 2.52% 2.11% 2.62%
As % of the General category 4.31% 3.60% 4.76%
Number of daily rates quoted 238 317 833
10th Percentile £297 £238 £324
25th Percentile £375 £413 £419
Median daily rate (50th Percentile) £475 £515 £525
Median % change year-on-year -7.77% -1.90% +13.51%
75th Percentile £600 £638 £638
90th Percentile £775 £725 £738
UK median daily rate £460 £515 £525
% change year-on-year -10.68% -1.90% +10.53%
Number of hourly rates quoted 18 14 13
10th Percentile £12.75 £19.33 £19.68
25th Percentile £15.38 £22.63 £21.25
Median hourly rate £26.25 £32.25 £31.85
Median % change year-on-year -18.60% +1.26% -23.87%
75th Percentile £55.63 £62.81 £35.00
90th Percentile £79.72 £67.63 £47.50
UK median hourly rate £33.50 £40.67 £37.50
% change year-on-year -17.62% +8.44% +12.14%

All General Skills
Work from Home

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring common skills.

Contract vacancies with a requirement for common skills 8,623 13,983 24,165
As % of all contract jobs with a WFH option 58.44% 58.57% 55.10%
Number of daily rates quoted 5,682 9,896 17,664
10th Percentile £325 £363 £355
25th Percentile £425 £450 £438
Median daily rate (50th Percentile) £538 £550 £530
Median % change year-on-year -2.27% +3.77% +6.00%
75th Percentile £650 £675 £638
90th Percentile £775 £775 £750
UK median daily rate £525 £550 £540
% change year-on-year -4.55% +1.85% +8.00%
Number of hourly rates quoted 459 316 342
10th Percentile £14.00 £18.66 £13.53
25th Percentile £22.50 £25.71 £19.50
Median hourly rate £38.12 £49.00 £34.45
Median % change year-on-year -22.20% +42.24% +55.04%
75th Percentile £52.50 £67.50 £49.25
90th Percentile £72.50 £78.38 £65.54
UK median hourly rate £30.50 £31.96 £23.00
% change year-on-year -4.57% +38.96% +9.26%

Marketing
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing as a proportion of all IT jobs advertised.

Marketing trend for jobs with a WFH option

Marketing
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing.

Marketing daily rate for jobs with a WFH option

Marketing
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing over the 6 months to 20 June 2024.

Marketing daily rate histogram for jobs with a WFH option

Marketing
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing.

Marketing hourly rate for jobs with a WFH option

Marketing
Hourly Rate Histogram for Jobs with a WFH Option

Hourly rate distribution for jobs with a work from home option citing Marketing over the 6 months to 20 June 2024.

Marketing hourly rate histogram for jobs with a WFH option

Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (3.76%) CMS
2 8 (2.15%) SharePoint
3 7 (1.88%) Adobe Experience Manager
3 7 (1.88%) Confluence
4 4 (1.08%) Apache Spark
5 3 (0.81%) SAS
6 2 (0.54%) Sitecore CMS
7 1 (0.27%) Apache
7 1 (0.27%) ArcGIS
7 1 (0.27%) EPiServer
7 1 (0.27%) IIS
7 1 (0.27%) nginx
7 1 (0.27%) OpenStack
7 1 (0.27%) Oracle Self-Service HR
7 1 (0.27%) Umbraco
7 1 (0.27%) WordPress
Applications
1 18 (4.84%) Microsoft Excel
2 15 (4.03%) Microsoft Office
2 15 (4.03%) Microsoft PowerPoint
3 12 (3.23%) Adobe Illustrator
3 12 (3.23%) Photoshop
4 9 (2.42%) Adobe After Effects
5 7 (1.88%) Adobe Creative Suite
6 6 (1.61%) Microsoft Project
7 4 (1.08%) InDesign
8 3 (0.81%) Adobe Premiere
8 3 (0.81%) CINEMA 4D
8 3 (0.81%) MS Visio
9 2 (0.54%) Acrobat
10 1 (0.27%) Spreadsheet
10 1 (0.27%) Trello
Business Applications
1 18 (4.84%) Dynamics CRM
2 8 (2.15%) Shopify
3 6 (1.61%) Adobe Campaign
3 6 (1.61%) Salesforce CRM
4 4 (1.08%) Workfront
5 3 (0.81%) FastStats
5 3 (0.81%) Unica
6 2 (0.54%) Eloqua
7 1 (0.27%) iTrent
Cloud Services
1 43 (11.56%) Azure
2 27 (7.26%) Power Platform
3 23 (6.18%) Dynamics 365
4 21 (5.65%) AWS
5 19 (5.11%) Azure DevOps
6 16 (4.30%) SaaS
7 15 (4.03%) Microsoft 365
8 12 (3.23%) Google Analytics
9 10 (2.69%) GCP
10 8 (2.15%) Power Automate
11 7 (1.88%) Adobe Creative Cloud
11 7 (1.88%) Figma
11 7 (1.88%) PaaS
11 7 (1.88%) Salesforce Sales Cloud
11 7 (1.88%) Serverless
12 6 (1.61%) Adobe Analytics
12 6 (1.61%) BigCommerce
12 6 (1.61%) Cloud Computing
13 5 (1.34%) Azure AI
13 5 (1.34%) Azure Data Factory
Communications & Networking
1 8 (2.15%) 3G
1 8 (2.15%) 4G
2 6 (1.61%) Internet
3 4 (1.08%) VPN
4 3 (0.81%) 5G
5 1 (0.27%) Cisco ISE
5 1 (0.27%) DNS
5 1 (0.27%) Firewall
5 1 (0.27%) FTP
5 1 (0.27%) HTTP
5 1 (0.27%) Network Security
5 1 (0.27%) SMS
5 1 (0.27%) SSH
5 1 (0.27%) TCP/IP
5 1 (0.27%) Wireless
Database & Business Intelligence
1 25 (6.72%) Power BI
2 12 (3.23%) Tableau
3 8 (2.15%) Relational Database
4 7 (1.88%) SQL Server
5 6 (1.61%) Ingres
5 6 (1.61%) Looker
6 5 (1.34%) Big Data
6 5 (1.34%) BigQuery
6 5 (1.34%) Data Warehouse
6 5 (1.34%) MySQL
7 3 (0.81%) Data Lake
7 3 (0.81%) Metadata
7 3 (0.81%) PostgreSQL
8 2 (0.54%) Azure SQL Database
8 2 (0.54%) NoSQL
8 2 (0.54%) PostHog
8 2 (0.54%) RDBMS
9 1 (0.27%) GIS
9 1 (0.27%) Snowflake Schema
9 1 (0.27%) SQL Server Analysis Services
Development Applications
1 25 (6.72%) JIRA
2 16 (4.30%) Git
3 10 (2.69%) git-flow
4 7 (1.88%) Postman
5 6 (1.61%) Dreamweaver
6 5 (1.34%) Rational DOORS
7 3 (0.81%) Cypress.io
7 3 (0.81%) ERwin
7 3 (0.81%) NUnit
7 3 (0.81%) Visual Studio
8 2 (0.54%) GitLab
8 2 (0.54%) Maven
9 1 (0.27%) Ant
9 1 (0.27%) Deequ
9 1 (0.27%) Jenkins
9 1 (0.27%) Visual Studio Code
General
1 127 (34.14%) Finance
2 119 (31.99%) Social Skills
3 90 (24.19%) Manufacturing
4 85 (22.85%) Public Sector
5 83 (22.31%) Telecoms
6 82 (22.04%) Electronics
7 54 (14.52%) Analytical Skills
8 45 (12.10%) Retail
9 18 (4.84%) Influencing Skills
10 16 (4.30%) Advertising
11 12 (3.23%) Presentation Skills
12 10 (2.69%) German Language
12 10 (2.69%) Inclusion and Diversity
13 8 (2.15%) Banking
13 8 (2.15%) Documentation Skills
13 8 (2.15%) Law
13 8 (2.15%) Legal
13 8 (2.15%) Organisational Skills
14 6 (1.61%) Publishing
15 5 (1.34%) Automotive
Job Titles
1 46 (12.37%) Analyst
2 38 (10.22%) Project Manager
3 37 (9.95%) Lead
4 36 (9.68%) Architect
4 36 (9.68%) Senior
5 31 (8.33%) Consultant
6 25 (6.72%) Designer
6 25 (6.72%) Developer
7 19 (5.11%) Business Analyst
8 11 (2.96%) Azure Engineer
8 11 (2.96%) Digital Project Manager
8 11 (2.96%) Technical Architect
9 10 (2.69%) Dynamics 365 Consultant
9 10 (2.69%) JavaScript Engineer
9 10 (2.69%) Marketing Analyst
9 10 (2.69%) Solutions Architect
9 10 (2.69%) UI Engineer
10 9 (2.42%) Marketing Manager
11 8 (2.15%) Product Manager
11 8 (2.15%) Support Engineer
Libraries, Frameworks & Software Standards
1 28 (7.53%) CSS
2 17 (4.57%) HTML
3 12 (3.23%) React
3 12 (3.23%) Sass
4 10 (2.69%) Jest
4 10 (2.69%) LESS
4 10 (2.69%) Material-UI
4 10 (2.69%) OpenFin
4 10 (2.69%) Redux
4 10 (2.69%) Tailwind CSS
4 10 (2.69%) WebSockets
5 7 (1.88%) .NET
5 7 (1.88%) AngularJS
5 7 (1.88%) jQuery
5 7 (1.88%) JSON
6 6 (1.61%) Node.js
6 6 (1.61%) VML
6 6 (1.61%) Web Services
6 6 (1.61%) XML
7 5 (1.34%) GraphQL
Miscellaneous
1 20 (5.38%) Marketing Technology
2 15 (4.03%) Product Ownership
3 13 (3.49%) Management Information System
3 13 (3.49%) Social Media
4 11 (2.96%) Enterprise Software
5 10 (2.69%) Fixed Income
6 9 (2.42%) Animation
7 8 (2.15%) Over-the-Top Content
7 8 (2.15%) Video\Live Streaming
8 6 (1.61%) Data Protection Act
9 5 (1.34%) Analytical Mindset
9 5 (1.34%) Self-Motivation
9 5 (1.34%) Virtual Team
10 4 (1.08%) Blog
10 4 (1.08%) IoT
10 4 (1.08%) Mobile App
11 3 (0.81%) Digital Media
11 3 (0.81%) Motion Graphics
11 3 (0.81%) Public Cloud
11 3 (0.81%) Wiki
Operating Systems
1 19 (5.11%) Windows
2 12 (3.23%) Linux
3 8 (2.15%) Unix
4 4 (1.08%) Windows 10
4 4 (1.08%) Windows 7
5 1 (0.27%) Android
5 1 (0.27%) Apple iOS
5 1 (0.27%) Windows Server 2008
5 1 (0.27%) Windows Server 2012
Processes & Methodologies
1 114 (30.65%) Digital Marketing
2 100 (26.88%) Business Intelligence
3 81 (21.77%) Programme Management
4 76 (20.43%) Agile
5 58 (15.59%) Problem-Solving
6 55 (14.78%) Project Management
7 52 (13.98%) CRM
8 46 (12.37%) Stakeholder Management
9 45 (12.10%) Analytics
10 42 (11.29%) User Experience
11 34 (9.14%) DevOps
12 30 (8.06%) Project Delivery
13 29 (7.80%) Continuous Improvement
14 28 (7.53%) SDLC
15 27 (7.26%) Scrum
16 25 (6.72%) E-Commerce
17 24 (6.45%) Customer Experience
17 24 (6.45%) Customer Requirements
17 24 (6.45%) Waterfall
18 23 (6.18%) Customer Service
Programming Languages
1 41 (11.02%) SQL
2 33 (8.87%) Python
3 30 (8.06%) JavaScript
4 17 (4.57%) TypeScript
5 16 (4.30%) Java
6 11 (2.96%) PowerShell
7 7 (1.88%) C#
8 6 (1.61%) Kusto Query Language
9 3 (0.81%) Apex Code
9 3 (0.81%) Bash
9 3 (0.81%) R
10 2 (0.54%) Data Analysis Expressions
10 2 (0.54%) T-SQL
11 1 (0.27%) Bicep
11 1 (0.27%) Go
11 1 (0.27%) PHP
11 1 (0.27%) Scala
11 1 (0.27%) SOQL
Qualifications
1 50 (13.44%) Degree
2 33 (8.87%) Security Cleared
3 21 (5.65%) SC Cleared
4 18 (4.84%) DV Cleared
5 17 (4.57%) Master's Degree
6 7 (1.88%) Computer Science Degree
7 6 (1.61%) ITIL Certification
8 4 (1.08%) AWS Certification
8 4 (1.08%) ISTQB
9 3 (0.81%) Azure Certification
9 3 (0.81%) CISSP
9 3 (0.81%) PMI Certification
9 3 (0.81%) PMP
10 2 (0.54%) BPSS Clearance
10 2 (0.54%) MBA
10 2 (0.54%) PhD
11 1 (0.27%) AWS Certified DevOps Engineer
11 1 (0.27%) AWS Certified Solutions Architect
11 1 (0.27%) HND
11 1 (0.27%) MCSE
Quality Assurance & Compliance
1 14 (3.76%) QA
2 13 (3.49%) SLA
3 12 (3.23%) Accessibility
4 10 (2.69%) GDPR
5 9 (2.42%) PMO
6 6 (1.61%) Data Quality
6 6 (1.61%) PCI DSS
7 1 (0.27%) Disclosure Scotland
7 1 (0.27%) ISO 9001
System Software
1 6 (1.61%) Active Directory
1 6 (1.61%) Docker
2 1 (0.27%) Firmware
2 1 (0.27%) Hyper-V
2 1 (0.27%) VMware Infrastructure
Systems Management
1 7 (1.88%) Terraform
2 3 (0.81%) Ansible
2 3 (0.81%) Kubernetes
2 3 (0.81%) Microsoft Intune
2 3 (0.81%) Puppet
3 2 (0.54%) Grafana
3 2 (0.54%) Progress Chef
3 2 (0.54%) SCCM
4 1 (0.27%) AppManager
4 1 (0.27%) Prometheus
4 1 (0.27%) Salt
Vendors
1 84 (22.58%) SAP
2 60 (16.13%) Microsoft
3 42 (11.29%) Adobe
4 39 (10.48%) Salesforce
5 22 (5.91%) Google
6 13 (3.49%) Salesforce Marketing Cloud
7 8 (2.15%) Databricks
7 8 (2.15%) Sitecore
8 7 (1.88%) Facebook
8 7 (1.88%) Optimizely
8 7 (1.88%) Pardot
9 6 (1.61%) dotdigital
10 5 (1.34%) Apple
11 4 (1.08%) Computacenter
11 4 (1.08%) Ensighten
11 4 (1.08%) Instagram
11 4 (1.08%) Monetate
11 4 (1.08%) Omniture
11 4 (1.08%) Tealium
11 4 (1.08%) Twitter