Propensity Modelling Jobs

Propensity Modelling
UK

The table below provides summary statistics for permanent job vacancies requiring Propensity Modelling skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Propensity Modelling over the 6 months leading up to 15 May 2025, comparing them to the same period in the previous two years.

6 months to
15 May 2025
Same period 2024 Same period 2023
Rank 657 686 919
Rank change year-on-year +29 +233 +290
Permanent jobs citing Propensity Modelling 48 213 58
As % of all permanent jobs advertised in the UK 0.087% 0.22% 0.058%
As % of the Processes & Methodologies category 0.093% 0.25% 0.060%
Number of salaries quoted 39 172 58
10th Percentile £47,500 £52,500 -
25th Percentile £70,000 £65,000 £75,000
Median annual salary (50th Percentile) £85,000 £80,000 £90,000
Median % change year-on-year +6.25% -11.11% +63.64%
75th Percentile £95,000 £95,000 £97,500
90th Percentile £101,250 £99,654 £115,000
UK excluding London median annual salary £85,000 £80,000 £90,000
% change year-on-year +6.25% -11.11% +105.71%

All Process and Methodology Skills
UK

Propensity Modelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 51,770 84,704 95,930
As % of all permanent jobs advertised in the UK 93.86% 85.53% 95.60%
Number of salaries quoted 26,375 59,701 56,503
10th Percentile £30,000 £29,000 £34,000
25th Percentile £42,000 £40,000 £45,000
Median annual salary (50th Percentile) £57,500 £55,000 £61,180
Median % change year-on-year +4.55% -10.10% +1.97%
75th Percentile £75,000 £72,500 £81,250
90th Percentile £97,500 £92,500 £100,000
UK excluding London median annual salary £52,000 £50,000 £55,000
% change year-on-year +4.00% -9.09% +4.76%

Propensity Modelling
Job Vacancy Trend

Job postings citing Propensity Modelling as a proportion of all IT jobs advertised.

Job vacancy trend for Propensity Modelling in the UK

Propensity Modelling
Salary Trend

3-month moving average salary quoted in jobs citing Propensity Modelling.

Salary trend for Propensity Modelling in the UK

Propensity Modelling
Salary Histogram

Salary distribution for jobs citing Propensity Modelling over the 6 months to 15 May 2025.

Salary histogram for Propensity Modelling in the UK

Propensity Modelling
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Propensity Modelling within the UK over the 6 months to 15 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -12 48 £85,000 +6.25% 59
UK excluding London +41 33 £85,000 +6.25% 36
South East -26 32 £85,000 +6.25% 28
London +77 15 £102,500 +2.50% 31
Work from Home +95 11 £52,500 -43.41% 18
Yorkshire +62 1 £35,000 -52.63% 1
North of England +51 1 £35,000 -44.00% 5

Propensity Modelling
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.08%) SAS
Applications
1 1 (2.08%) Microsoft Excel
1 1 (2.08%) SPSS
1 1 (2.08%) SPSS Modeler
Cloud Services
1 2 (4.17%) Power Platform
2 1 (2.08%) AWS
2 1 (2.08%) Google Analytics
Database & Business Intelligence
1 17 (35.42%) NoSQL
2 11 (22.92%) Tableau
3 10 (20.83%) SQL Server
4 2 (4.17%) Power BI
Development Applications
1 31 (64.58%) Git
2 12 (25.00%) Cypress.io
2 12 (25.00%) Selenium
3 7 (14.58%) SoapUI
General
1 10 (20.83%) Social Skills
2 5 (10.42%) Analytical Skills
2 5 (10.42%) Marketing
3 1 (2.08%) Banking
3 1 (2.08%) Finance
3 1 (2.08%) Financial Institution
Job Titles
1 25 (52.08%) Senior
2 19 (39.58%) Developer
3 15 (31.25%) Lead
3 15 (31.25%) Senior Developer
4 13 (27.08%) Software Developer
5 12 (25.00%) Data Scientist
5 12 (25.00%) Senior Data Scientist
6 9 (18.75%) Development Team Leader
6 9 (18.75%) Principal Data Scientist
6 9 (18.75%) Senior Software Developer
6 9 (18.75%) Software Development Team Leader
6 9 (18.75%) Software Team Leader
6 9 (18.75%) Team Leader
7 5 (10.42%) Front-End Developer (Client-Side Developer)
7 5 (10.42%) Senior Front-End Developer
8 3 (6.25%) Lead Data Scientist
8 3 (6.25%) Machine Learning Scientist
9 2 (4.17%) Analyst
10 1 (2.08%) Development Manager
10 1 (2.08%) Senior Analyst
Libraries, Frameworks & Software Standards
1 22 (45.83%) React
2 17 (35.42%) .NET
3 12 (25.00%) Jest
4 9 (18.75%) Pandas
4 9 (18.75%) PySpark
4 9 (18.75%) scikit-learn
4 9 (18.75%) TensorFlow
5 5 (10.42%) CSS
5 5 (10.42%) CSS3
5 5 (10.42%) HTML
5 5 (10.42%) HTML5
Miscellaneous
1 10 (20.83%) Credit Risk
2 9 (18.75%) Algorithms
3 1 (2.08%) AI Agents
Processes & Methodologies
1 36 (75.00%) Artificial Intelligence
2 22 (45.83%) Agile
3 21 (43.75%) Machine Learning
4 15 (31.25%) Computer Science
5 13 (27.08%) Data Science
5 13 (27.08%) Decision-Making
5 13 (27.08%) Software Engineering
6 10 (20.83%) Actionable Insight
6 10 (20.83%) Mathematics
6 10 (20.83%) Physics
6 10 (20.83%) Predictive Modelling
6 10 (20.83%) Statistics
6 10 (20.83%) Visualisation
7 9 (18.75%) Data Munging
7 9 (18.75%) Demand Forecasting
7 9 (18.75%) Natural Language Processing
7 9 (18.75%) Neural Network
7 9 (18.75%) Root Cause Analysis
7 9 (18.75%) Storytelling
7 9 (18.75%) WFM
Programming Languages
1 24 (50.00%) C#
2 22 (45.83%) JavaScript
2 22 (45.83%) TypeScript
3 18 (37.50%) SQL
4 12 (25.00%) Python
5 5 (10.42%) PHP
6 2 (4.17%) R
7 1 (2.08%) MATLAB
Qualifications
1 32 (66.67%) Degree
2 10 (20.83%) Computer Science Degree
3 9 (18.75%) DBS Check
3 9 (18.75%) Master's Degree
Quality Assurance & Compliance
1 5 (10.42%) WCAG
2 1 (2.08%) IFRS
2 1 (2.08%) IFRS 9
System Software
1 22 (45.83%) Docker
Systems Management
1 22 (45.83%) Kubernetes
Vendors
1 9 (18.75%) Databricks
2 1 (2.08%) Google