Content Strategy Jobs with Hybrid/Remote/WFH Options

Content Strategy
UK > Work from Home

The table below provides summary statistics for permanent remote or hybrid work requiring Content Strategy skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Content Strategy over the 6 months leading up to 12 May 2025, comparing them to the same period in the previous two years.

6 months to
12 May 2025
Same period 2024 Same period 2023
Rank 388 508 653
Rank change year-on-year +120 +145 +135
Permanent jobs citing Content Strategy 59 78 14
As % of all permanent jobs with a WFH option 0.34% 0.23% 0.034%
As % of the Processes & Methodologies category 0.36% 0.25% 0.035%
Number of salaries quoted 13 77 7
10th Percentile £32,250 £31,050 -
25th Percentile £36,250 £36,302 £32,000
Median annual salary (50th Percentile) £37,500 £50,000 £64,691
Median % change year-on-year -25.00% -22.71% +21.80%
75th Percentile £70,834 £60,741 £70,915
90th Percentile - - £73,750
UK median annual salary £55,000 £47,500 £50,000
% change year-on-year +15.79% -5.00% -14.41%

All Process and Methodology Skills
Work from Home

Content Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 16,373 30,884 39,545
As % of all permanent jobs with a WFH option 93.99% 91.37% 96.09%
Number of salaries quoted 9,816 23,455 27,516
10th Percentile £29,000 £33,750 £37,500
25th Percentile £43,750 £42,500 £47,500
Median annual salary (50th Percentile) £60,000 £57,500 £62,500
Median % change year-on-year +4.35% -8.00% +4.17%
75th Percentile £77,500 £75,000 £82,500
90th Percentile £102,500 £95,000 £100,000
UK median annual salary £57,500 £55,000 £61,000
% change year-on-year +4.55% -9.84% +1.67%

Content Strategy
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Content Strategy as a proportion of all IT jobs advertised.

Content Strategy trend for jobs with Hybrid/Remote/WFH options

Content Strategy
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing Content Strategy.

Content Strategy salary trend for jobs with a WFH option

Content Strategy
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Content Strategy over the 6 months to 12 May 2025.

Content Strategy salary histogram for jobs with a WFH option

Content Strategy
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (25.42%) CMS
2 2 (3.39%) Drupal
2 2 (3.39%) Ethereum
2 2 (3.39%) WordPress
Applications
1 5 (8.47%) Microsoft Excel
2 3 (5.08%) Adobe Premiere
2 3 (5.08%) Trello
3 2 (3.39%) Adobe Captivate
3 2 (3.39%) Final Cut Pro
3 2 (3.39%) Microsoft PowerPoint
4 1 (1.69%) Adobe Illustrator
4 1 (1.69%) Photoshop
Business Applications
1 2 (3.39%) Dynamics CRM
Cloud Services
1 12 (20.34%) Google Analytics
2 5 (8.47%) Figma
2 5 (8.47%) Google Sheets
3 4 (6.78%) Adobe Analytics
3 4 (6.78%) Google Docs
3 4 (6.78%) Miro
3 4 (6.78%) Slack
4 3 (5.08%) Asana
4 3 (5.08%) Google Ads
4 3 (5.08%) Power Platform
5 1 (1.69%) Discord
5 1 (1.69%) Google Workspace
Database & Business Intelligence
1 3 (5.08%) Power BI
2 1 (1.69%) Looker
2 1 (1.69%) Metadata
2 1 (1.69%) Tableau
Development Applications
1 8 (13.56%) Bazaar
General
1 30 (50.85%) Marketing
2 21 (35.59%) Inclusion and Diversity
3 18 (30.51%) Social Skills
4 14 (23.73%) Finance
5 13 (22.03%) Analytical Skills
6 9 (15.25%) Advertising
6 9 (15.25%) Publishing
7 6 (10.17%) Law
7 6 (10.17%) Legal
8 4 (6.78%) Banking
8 4 (6.78%) Retail
9 3 (5.08%) Games
10 2 (3.39%) Automotive
10 2 (3.39%) Multimedia
10 2 (3.39%) Organisational Skills
10 2 (3.39%) Police
11 1 (1.69%) Brand Awareness
11 1 (1.69%) German Language
11 1 (1.69%) Public Sector
Job Titles
1 9 (15.25%) Content Manager
2 8 (13.56%) Content Strategist
3 6 (10.17%) Content Designer
3 6 (10.17%) Designer
4 5 (8.47%) Junior
4 5 (8.47%) Junior Content Designer
4 5 (8.47%) Junior Designer
4 5 (8.47%) Senior
5 4 (6.78%) Digital Content Manager
5 4 (6.78%) Digital Programme Manager
5 4 (6.78%) Lead
5 4 (6.78%) Programme Manager
6 3 (5.08%) Marketing Executive
6 3 (5.08%) Operations Manager
6 3 (5.08%) Senior Manager
6 3 (5.08%) SEO Strategist
6 3 (5.08%) Web Manager
7 2 (3.39%) Associate Director
7 2 (3.39%) E-Commerce Specialist
8 1 (1.69%) SEO Specialist
Libraries, Frameworks & Software Standards
1 5 (8.47%) EDI
2 4 (6.78%) HTML
3 2 (3.39%) CSS
3 2 (3.39%) web3js
Miscellaneous
1 15 (25.42%) Social Media
2 6 (10.17%) Algorithms
2 6 (10.17%) Blog
3 4 (6.78%) Management Information System
4 2 (3.39%) Blockchain
4 2 (3.39%) Educational Technology
4 2 (3.39%) Learning Management System
4 2 (3.39%) Self-Motivation
4 2 (3.39%) Web3
5 1 (1.69%) Analytical Mindset
5 1 (1.69%) Animation
5 1 (1.69%) e-Learning
5 1 (1.69%) NHS
5 1 (1.69%) Photography
5 1 (1.69%) Video Editing
Processes & Methodologies
1 31 (52.54%) Analytics
1 31 (52.54%) SEO
2 15 (25.42%) Line Management
3 13 (22.03%) E-Commerce
3 13 (22.03%) Project Management
3 13 (22.03%) Stakeholder Management
4 11 (18.64%) Content Management
5 10 (16.95%) Storytelling
6 9 (15.25%) User Experience
7 8 (13.56%) CRM
7 8 (13.56%) Digital Marketing
7 8 (13.56%) Roadmaps
8 7 (11.86%) Budget Management
8 7 (11.86%) Copywriting
8 7 (11.86%) Strategic Thinking
9 6 (10.17%) A/B Testing
9 6 (10.17%) Agile
9 6 (10.17%) Artificial Intelligence
9 6 (10.17%) B2B
9 6 (10.17%) User-Centered Design (UCD)
Qualifications
1 6 (10.17%) DBS Check
2 4 (6.78%) Degree
3 2 (3.39%) Postgraduate
Quality Assurance & Compliance
1 19 (32.20%) Accessibility
2 2 (3.39%) GDPR
3 1 (1.69%) WCAG
Vendors
1 20 (33.90%) Google
2 10 (16.95%) Adobe
3 7 (11.86%) Instagram
3 7 (11.86%) Microsoft
4 4 (6.78%) Intel
4 4 (6.78%) TikTok
5 2 (3.39%) Ahrefs
5 2 (3.39%) Hotjar
6 1 (1.69%) Oracle
6 1 (1.69%) Screaming Frog
6 1 (1.69%) Sun
6 1 (1.69%) Twitter
6 1 (1.69%) YouTube