A/B Testing
UK
The table below provides summary statistics for contract job vacancies requiring A/B Testing skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited A/B Testing over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.
| 6 months to 30 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 463 | 543 | 608 |
| Rank change year-on-year | +80 | +65 | +72 |
| Contract jobs citing A/B Testing | 66 | 44 | 87 |
| As % of all contract jobs advertised in the UK | 0.23% | 0.10% | 0.15% |
| As % of the Processes & Methodologies category | 0.25% | 0.12% | 0.17% |
| Number of daily rates quoted | 46 | 40 | 58 |
| 10th Percentile | £200 | £260 | £247 |
| 25th Percentile | £255 | £313 | £403 |
| Median daily rate (50th Percentile) | £423 | £396 | £500 |
| Median % change year-on-year | +6.75% | -20.75% | -4.76% |
| 75th Percentile | £538 | £514 | £597 |
| 90th Percentile | £600 | £575 | £667 |
| UK excluding London median daily rate | £322 | £550 | £490 |
| % change year-on-year | -41.45% | +12.24% | -6.67% |
| Number of hourly rates quoted | 0 | 0 | 2 |
| 10th Percentile | - | - | £21.30 |
| 25th Percentile | - | - | £21.36 |
| Median hourly rate | - | - | £22.45 |
| 75th Percentile | - | - | £23.59 |
| 90th Percentile | - | - | £23.69 |
| UK excluding London median hourly rate | - | - | - |
All Process and Methodology Skills
UK
A/B Testing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.
| Contract vacancies with a requirement for process or methodology skills | 26,331 | 36,749 | 50,370 |
| As % of all contract IT jobs advertised in the UK | 91.02% | 85.64% | 89.70% |
| Number of daily rates quoted | 16,815 | 23,629 | 34,859 |
| 10th Percentile | £300 | £300 | £325 |
| 25th Percentile | £408 | £413 | £438 |
| Median daily rate (50th Percentile) | £513 | £525 | £550 |
| Median % change year-on-year | -2.38% | -4.55% | +2.33% |
| 75th Percentile | £625 | £638 | £650 |
| 90th Percentile | £738 | £750 | £750 |
| UK excluding London median daily rate | £475 | £500 | £500 |
| % change year-on-year | -5.00% | - | +2.87% |
| Number of hourly rates quoted | 1,103 | 2,511 | 1,675 |
| 10th Percentile | £14.20 | £12.75 | £10.63 |
| 25th Percentile | £17.87 | £16.00 | £15.75 |
| Median hourly rate | £27.50 | £36.50 | £37.00 |
| Median % change year-on-year | -24.66% | -1.35% | +44.08% |
| 75th Percentile | £56.88 | £60.00 | £65.00 |
| 90th Percentile | £73.75 | £72.50 | £75.00 |
| UK excluding London median hourly rate | £25.15 | £38.12 | £35.00 |
| % change year-on-year | -34.02% | +8.91% | +75.00% |
A/B Testing
Job Vacancy Trend
Job postings citing A/B Testing as a proportion of all IT jobs advertised.
A/B Testing
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing A/B Testing.
A/B Testing
Daily Rate Histogram
Daily rate distribution for jobs citing A/B Testing over the 6 months to 30 May 2025.
A/B Testing
Contractor Hourly Rate Trend
3-month moving average hourly rates quoted in jobs citing A/B Testing.
A/B Testing
Top 14 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing A/B Testing within the UK over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +79 | 62 | £421 | +6.25% | 1,542 |
| London | +56 | 42 | £440 | +15.03% | 209 |
| UK excluding London | +68 | 23 | £322 | -41.45% | 1,555 |
| Work from Home | +64 | 17 | £450 | +20.00% | 991 |
| North of England | - | 10 | £200 | - | 352 |
| North West | - | 7 | £257 | - | 180 |
| Midlands | +20 | 6 | £371 | -1.07% | 288 |
| East Midlands | +12 | 4 | £371 | -1.07% | 121 |
| North East | - | 3 | £200 | - | 41 |
| Scotland | - | 3 | £650 | - | 73 |
| South East | +59 | 2 | £243 | -57.08% | 452 |
| South West | +45 | 2 | £800 | +23.08% | 173 |
| West Midlands | +17 | 2 | £391 | -13.06% | 149 |
| East of England | +32 | 1 | £463 | -15.91% | 210 |
A/B Testing
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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