Period
to 22 January 2021

The following table provides summary statistics for permanent job vacancies with a requirement for SMS skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SMS over the 6 months to 22 January 2021 with a comparison to the same period in the previous 2 years.

Short Message Service (SMS)
UK
6 months to
22 Jan 2021
Same period 2020 Same period 2019
Rank 718 936 880
Rank change year-on-year +218 -56 -349
Permanent jobs citing SMS 45 90 258
As % of all permanent jobs advertised in the UK 0.070% 0.071% 0.17%
As % of the Communications & Networking category 0.50% 0.48% 1.13%
Number of salaries quoted 29 44 226
Median annual salary £60,000 £53,750 £40,000
Median salary % change year-on-year +11.63% +34.38% +2.56%
10th Percentile £40,750 £28,500 £23,500
90th Percentile £79,500 £80,000 £63,750
UK excluding London median annual salary £57,500 £50,000 £37,500
% change year-on-year +15.00% +33.33% +1.35%

SMS is in the Communications and Computer Networking category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for communications or computer networking skills.

All Communications and Computer Networking Skills
UK
Permanent vacancies with a requirement for communications or computer networking skills 9,014 18,934 22,856
As % of all permanent IT jobs advertised in the UK 14.08% 15.02% 15.05%
Number of salaries quoted 7,165 15,118 18,140
Median annual salary £50,000 £47,500 £47,500
Median salary % change year-on-year +5.26% - +5.56%
10th Percentile £28,850 £26,000 £26,250
90th Percentile £80,000 £77,500 £76,250
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - +6.25%

SMS
Job Vacancy Trend

Job postings citing SMS as a proportion of all IT jobs advertised.

Job vacancy trend for SMS in the UK

SMS
Salary Trend

3-month moving average salary quoted in jobs citing SMS.

Salary trend for SMS in the UK

SMS
Salary Histogram

Salary distribution for jobs citing SMS over the 6 months to 22 January 2021.

Salary histogram for SMS in the UK

SMS
Top 12 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SMS within the UK over the 6 months to 22 January 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +205 43 £60,000 +11.63% 7
UK excluding London +160 22 £57,500 +15.00% 12
London +191 21 £62,500 +4.17% 1
South East +150 7 £47,500 -26.92% 1
North of England +68 6 £77,500 +55.00% 3
South West - 6 £57,500 - 1
Yorkshire +42 4 £77,500 +31.91%
Work from Home -60 3 £42,500 -41.38% 1
North West +63 2 - - 3
Wales - 2 - - 1
Midlands +55 1 £75,000 +66.67% 1
West Midlands +37 1 £75,000 +50.00% 1

For the 6 months to 22 January 2021, IT jobs citing SMS also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for SMS.

1 26 (57.78%) Marketing
1 26 (57.78%) Analytics
2 17 (37.78%) HTML
2 17 (37.78%) CRM
3 15 (33.33%) Degree
4 13 (28.89%) CSS
5 11 (24.44%) Business Intelligence
6 10 (22.22%) SQL
6 10 (22.22%) QA
7 9 (20.00%) Salesforce.com
7 9 (20.00%) Analytical Skills
7 9 (20.00%) Salesforce Marketing Cloud
8 7 (15.56%) JavaScript
8 7 (15.56%) C
8 7 (15.56%) Project Management
8 7 (15.56%) Retail
8 7 (15.56%) Mathematics
8 7 (15.56%) Email Marketing
8 7 (15.56%) Customer Engagement
9 6 (13.33%) SEO
9 6 (13.33%) CGI
9 6 (13.33%) Kalman Filter
9 6 (13.33%) Cyberattack
9 6 (13.33%) Strategic Thinking
10 5 (11.11%) Strategic Roadmap
10 5 (11.11%) Middleware
10 5 (11.11%) Telecoms
10 5 (11.11%) Agile Software Development
10 5 (11.11%) Azure
10 5 (11.11%) AWS

SMS
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (8.89%) CMS
1 4 (8.89%) WordPress
2 1 (2.22%) SilverStripe
Applications
1 2 (4.44%) Adobe Illustrator
1 2 (4.44%) Photoshop
Business Applications
1 4 (8.89%) Adobe Campaign
2 2 (4.44%) Shopify
Cloud Services
1 5 (11.11%) AWS
1 5 (11.11%) Azure
2 2 (4.44%) Google Analytics
2 2 (4.44%) Salesforce Service Cloud
3 1 (2.22%) IaaS
3 1 (2.22%) PaaS
3 1 (2.22%) Trello
Communications & Networking
1 2 (4.44%) 3GPP
1 2 (4.44%) 4G
1 2 (4.44%) Diameter Protocol
1 2 (4.44%) INAP
1 2 (4.44%) Intelligent Network
1 2 (4.44%) SIGTRAN
1 2 (4.44%) SS7
1 2 (4.44%) Wireshark
2 1 (2.22%) 3G
2 1 (2.22%) 5G
2 1 (2.22%) DNS
2 1 (2.22%) Internet
2 1 (2.22%) SMTP
2 1 (2.22%) VoIP
Database & Business Intelligence
1 4 (8.89%) Tableau
2 1 (2.22%) Big Data
2 1 (2.22%) MySQL
Development Applications
1 1 (2.22%) JIRA
General
1 26 (57.78%) Marketing
2 7 (15.56%) Retail
3 5 (11.11%) Telecoms
4 2 (4.44%) Banking
5 1 (2.22%) Advertising
5 1 (2.22%) Aerospace
5 1 (2.22%) Finance
5 1 (2.22%) Legal
5 1 (2.22%) Military
Job Titles
1 6 (13.33%) Head of Analytics
2 5 (11.11%) Fraud Manager
2 5 (11.11%) Senior Manager
3 4 (8.89%) Analytics Manager
3 4 (8.89%) Campaign Manager
3 4 (8.89%) Digital Analytics Manager
3 4 (8.89%) Web Manager
4 3 (6.67%) CRM Manager
4 3 (6.67%) Digital Project Manager
4 3 (6.67%) Project Manager
4 3 (6.67%) Web Project Manager
5 2 (4.44%) Consultant
5 2 (4.44%) Marketing Manager
5 2 (4.44%) Technical Manager
6 1 (2.22%) Analyst
6 1 (2.22%) Data Analyst
6 1 (2.22%) Developer
6 1 (2.22%) Development Manager
6 1 (2.22%) Network Manager
6 1 (2.22%) Solutions Architect
Libraries, Frameworks & Software Standards
1 17 (37.78%) HTML
2 13 (28.89%) CSS
3 6 (13.33%) CGI
4 5 (11.11%) Middleware
5 4 (8.89%) Web Services
5 4 (8.89%) XML
6 2 (4.44%) SOAP
Miscellaneous
1 9 (20.00%) Analytical Skills
2 6 (13.33%) Cyberattack
3 3 (6.67%) User Experience
4 2 (4.44%) Online Banking
5 1 (2.22%) e-Learning
5 1 (2.22%) Public Cloud
5 1 (2.22%) Self-Motivation
Processes & Methodologies
1 26 (57.78%) Analytics
2 17 (37.78%) CRM
3 11 (24.44%) Business Intelligence
4 7 (15.56%) Customer Engagement
4 7 (15.56%) Email Marketing
4 7 (15.56%) Mathematics
4 7 (15.56%) Project Management
5 6 (13.33%) Kalman Filter
5 6 (13.33%) SEO
5 6 (13.33%) Strategic Thinking
6 5 (11.11%) Agile Software Development
6 5 (11.11%) Data Analytics
6 5 (11.11%) Data Extraction
6 5 (11.11%) Pay per click
6 5 (11.11%) Strategic Roadmap
7 4 (8.89%) Data Management
7 4 (8.89%) Product Management
7 4 (8.89%) Propensity Modelling
7 4 (8.89%) Test Automation
7 4 (8.89%) User Acceptance Testing
Programming Languages
1 10 (22.22%) SQL
2 7 (15.56%) C
2 7 (15.56%) JavaScript
3 2 (4.44%) PHP
4 1 (2.22%) C++
4 1 (2.22%) Java
4 1 (2.22%) Python
4 1 (2.22%) R
Qualifications
1 15 (33.33%) Degree
2 1 (2.22%) MBA
2 1 (2.22%) Numerate Degree
2 1 (2.22%) SC Cleared
2 1 (2.22%) Security Cleared
Quality Assurance & Compliance
1 10 (22.22%) QA
2 1 (2.22%) COSHH
System Software
1 1 (2.22%) Docker
1 1 (2.22%) VMware Infrastructure
Systems Management
1 1 (2.22%) Kubernetes
Vendors
1 9 (20.00%) Salesforce Marketing Cloud
1 9 (20.00%) Salesforce.com
2 4 (8.89%) Adobe
3 2 (4.44%) Google
3 2 (4.44%) Nokia
4 1 (2.22%) Cognos
4 1 (2.22%) HubSpot
4 1 (2.22%) VMware