Digital Marketing Contracts in England

Digital Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 16 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
16 May 2024
Same period 2023 Same period 2022
Rank 237 318 282
Rank change year-on-year +81 -36 -91
Contract jobs citing Digital Marketing 365 373 684
As % of all contract jobs advertised in England 1.00% 0.77% 0.97%
As % of the Processes & Methodologies category 1.16% 0.86% 1.07%
Number of daily rates quoted 239 297 551
10th Percentile £205 £205 £263
25th Percentile £341 £406 £425
Median daily rate (50th Percentile) £500 £525 £525
Median % change year-on-year -4.76% - +5.00%
75th Percentile £709 £638 £644
90th Percentile £825 £725 £738
UK median daily rate £513 £538 £525
% change year-on-year -4.65% +2.38% +5.00%
Number of hourly rates quoted 28 3 4
10th Percentile £12.75 £43.25 £15.48
25th Percentile £16.45 £50.00 £18.44
Median hourly rate £27.50 £62.50 £28.38
Median % change year-on-year -56.00% +120.23% -5.40%
75th Percentile £38.13 £63.75 £39.21
90th Percentile £67.88 - £42.53
UK median hourly rate £25.00 £62.50 £28.38
% change year-on-year -60.00% +120.23% -5.40%

All Process and Methodology Skills
England

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,446 43,440 63,865
As % of all contract IT jobs advertised in England 86.42% 90.15% 90.86%
Number of daily rates quoted 20,588 30,513 45,420
10th Percentile £300 £325 £333
25th Percentile £413 £448 £430
Median daily rate (50th Percentile) £525 £550 £540
Median % change year-on-year -4.55% +1.85% +8.00%
75th Percentile £650 £675 £650
90th Percentile £750 £766 £750
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.16%
Number of hourly rates quoted 2,245 1,538 1,746
10th Percentile £12.92 £10.63 £12.50
25th Percentile £15.92 £16.23 £15.25
Median hourly rate £36.50 £36.00 £25.00
Median % change year-on-year +1.39% +44.00% +7.71%
75th Percentile £60.25 £65.00 £49.37
90th Percentile £72.50 £75.00 £65.00
UK median hourly rate £36.27 £35.65 £25.68
% change year-on-year +1.75% +38.82% +5.35%

Digital Marketing
Job Vacancy Trend in England

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Marketing in England

Digital Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Marketing in England.

Daily rate trend for Digital Marketing in England

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 16 May 2024.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Marketing in England.

Hourly rate trend for Digital Marketing in England

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 16 May 2024.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 16 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +157 167 £514 -2.14% 162
South West -25 63 £625 +4.17% 25
South East +4 59 £205 - 65
North of England +38 20 £450 -1.64% 109
East of England +16 15 £350 -37.78% 36
North West +25 14 £550 +20.22% 66
Midlands +23 7 £600 -7.69% 71
Yorkshire - 6 £450 - 40
East Midlands - 4 - - 31
West Midlands +18 3 £600 -7.69% 40
Digital Marketing
UK

Digital Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (4.38%) SharePoint
2 15 (4.11%) CMS
3 6 (1.64%) Microsoft Exchange
4 4 (1.10%) Sitecore CMS
5 2 (0.55%) OpenStack
5 2 (0.55%) SAS
6 1 (0.27%) Adobe Experience Manager
6 1 (0.27%) ArcGIS
6 1 (0.27%) Confluence
6 1 (0.27%) Exchange Server 2007
6 1 (0.27%) Exchange Server 2013
6 1 (0.27%) Oracle Self-Service HR
6 1 (0.27%) Skype for Business
Applications
1 8 (2.19%) Microsoft Excel
1 8 (2.19%) Microsoft Office
2 7 (1.92%) MS Visio
3 4 (1.10%) Photoshop
4 3 (0.82%) Adobe Illustrator
4 3 (0.82%) InDesign
5 2 (0.55%) Microsoft PowerPoint
5 2 (0.55%) Microsoft Project
6 1 (0.27%) InVision
6 1 (0.27%) Sketch
Business Applications
1 9 (2.47%) Sparx Enterprise Architect
2 1 (0.27%) Adobe Campaign
2 1 (0.27%) Dynamics CRM
2 1 (0.27%) FastStats
2 1 (0.27%) Sprinklr
2 1 (0.27%) Unica
Cloud Services
1 46 (12.60%) Azure
2 23 (6.30%) Microsoft 365
2 23 (6.30%) Power Platform
3 16 (4.38%) AWS
4 15 (4.11%) Azure DevOps
5 13 (3.56%) PaaS
6 11 (3.01%) Cloud Computing
6 11 (3.01%) SaaS
7 10 (2.74%) Google Analytics
8 8 (2.19%) IaaS
9 6 (1.64%) Entra ID
10 5 (1.37%) ChatGPT
10 5 (1.37%) GCP
11 4 (1.10%) Figma
11 4 (1.10%) Microsoft Purview
12 3 (0.82%) Azure Cognitive Services
12 3 (0.82%) Azure Monitor
12 3 (0.82%) Dynamics 365
12 3 (0.82%) Google Tag Manager
12 3 (0.82%) OneDrive
Communications & Networking
1 9 (2.47%) VPN
2 8 (2.19%) Firewall
3 7 (1.92%) 3G
3 7 (1.92%) 4G
3 7 (1.92%) Internet
4 6 (1.64%) FTP
5 5 (1.37%) Cisco ISE
5 5 (1.37%) HTTP
5 5 (1.37%) TCP/IP
6 4 (1.10%) SSH
6 4 (1.10%) Wireless
7 3 (0.82%) DNS
7 3 (0.82%) LAN
7 3 (0.82%) Network Security
7 3 (0.82%) SSL
7 3 (0.82%) WAN
8 2 (0.55%) Cisco ASA
8 2 (0.55%) SAN
9 1 (0.27%) Cisco IOS
9 1 (0.27%) PBX
Database & Business Intelligence
1 32 (8.77%) Metadata
2 21 (5.75%) Data Vault
2 21 (5.75%) NoSQL
3 16 (4.38%) Power BI
3 16 (4.38%) SQL Server
4 15 (4.11%) Metadata Repository
5 9 (2.47%) Electronic Patient Records
6 7 (1.92%) PostgreSQL
7 6 (1.64%) Ingres
7 6 (1.64%) Pentaho
7 6 (1.64%) Qlik Sense
7 6 (1.64%) QlikView
7 6 (1.64%) SQL Server Integration Services
7 6 (1.64%) Tableau
8 5 (1.37%) GIS
9 4 (1.10%) Hadoop
10 3 (0.82%) Amazon RDS
10 3 (0.82%) Spatial Data
11 2 (0.55%) Microsoft Analysis Services
11 2 (0.55%) SQL Server Analysis Services
Development Applications
1 11 (3.01%) ERwin
2 9 (2.47%) JIRA
3 5 (1.37%) Jenkins
4 4 (1.10%) Cypress.io
4 4 (1.10%) Git
5 3 (0.82%) NUnit
5 3 (0.82%) Postman
5 3 (0.82%) Visual Studio
6 2 (0.55%) SQL Server Management Studio (SSMS)
7 1 (0.27%) GitLab
7 1 (0.27%) GoCD
7 1 (0.27%) Sonatype Nexus
General
1 365 (100.00%) Marketing
2 274 (75.07%) Finance
2 274 (75.07%) Manufacturing
3 272 (74.52%) Public Sector
4 270 (73.97%) Telecoms
5 268 (73.42%) Electronics
6 90 (24.66%) Social Skills
7 38 (10.41%) Analytical Skills
8 20 (5.48%) Retail
9 17 (4.66%) Presentation Skills
10 11 (3.01%) Organisational Skills
11 9 (2.47%) Influencing Skills
12 7 (1.92%) Advertising
12 7 (1.92%) German Language
12 7 (1.92%) Publishing
13 6 (1.64%) Legal
14 5 (1.37%) French Language
15 4 (1.10%) Pharmaceutical
16 3 (0.82%) Health Technology
16 3 (0.82%) Law
Job Titles
1 60 (16.44%) Architect
2 43 (11.78%) Project Manager
3 33 (9.04%) Data Architect
3 33 (9.04%) Senior
4 32 (8.77%) Lead
5 29 (7.95%) Support Engineer
6 23 (6.30%) Consultant
7 21 (5.75%) Analyst
8 16 (4.38%) Chief Architect
8 16 (4.38%) Chief Data Architect
9 15 (4.11%) Azure Engineer
9 15 (4.11%) Desktop Engineer
9 15 (4.11%) Desktop Support
9 15 (4.11%) Desktop Support Engineer
10 14 (3.84%) Solutions Architect
11 13 (3.56%) Business Manager
11 13 (3.56%) Developer
11 13 (3.56%) Enterprise Architect
11 13 (3.56%) Enterprise Data Architect
12 12 (3.29%) Change Manager
Libraries, Frameworks & Software Standards
1 9 (2.47%) .NET
2 6 (1.64%) LDAP
3 5 (1.37%) AngularJS
3 5 (1.37%) CSS
3 5 (1.37%) HTML
4 4 (1.10%) RESTful
5 3 (0.82%) GraphQL
5 3 (0.82%) Hugging Face
5 3 (0.82%) LangChain
5 3 (0.82%) Playwright
5 3 (0.82%) PyTorch
6 2 (0.55%) 802.1X
6 2 (0.55%) JSON
6 2 (0.55%) MDX
6 2 (0.55%) Sass
6 2 (0.55%) TensorFlow
6 2 (0.55%) Web Services
7 1 (0.27%) ASP.NET
7 1 (0.27%) jQuery
7 1 (0.27%) React
Miscellaneous
1 40 (10.96%) NHS
2 21 (5.75%) Reference Data
3 20 (5.48%) Data Protection Act
4 15 (4.11%) Social Media
5 12 (3.29%) Self-Motivation
6 11 (3.01%) Wiki
7 10 (2.74%) Onboarding
8 8 (2.19%) LIMS
8 8 (2.19%) Over-the-Top Content
8 8 (2.19%) Video\Live Streaming
9 7 (1.92%) FMCG
10 6 (1.64%) Analytical Mindset
10 6 (1.64%) Digital Media
10 6 (1.64%) Graphic Design
10 6 (1.64%) Mobile App
10 6 (1.64%) Replication
11 5 (1.37%) Data Centre
11 5 (1.37%) Management Information System
11 5 (1.37%) Product Ownership
12 4 (1.10%) Marketing Technology
Operating Systems
1 46 (12.60%) Windows
2 22 (6.03%) Linux
3 17 (4.66%) Windows 10
4 6 (1.64%) Windows Server
5 5 (1.37%) Windows 7
6 4 (1.10%) Unix
7 1 (0.27%) Mac OS X
7 1 (0.27%) Windows Server 2008
7 1 (0.27%) Windows Server 2012
Processes & Methodologies
1 276 (75.62%) Business Intelligence
2 269 (73.70%) Programme Management
3 57 (15.62%) Agile
4 36 (9.86%) Project Management
5 34 (9.32%) Data Modelling
5 34 (9.32%) Problem-Solving
6 33 (9.04%) Data Architecture
7 31 (8.49%) Data Strategy
8 30 (8.22%) Analytics
8 30 (8.22%) Stakeholder Management
9 28 (7.67%) Data Governance
9 28 (7.67%) User Experience
10 24 (6.58%) Change Management
10 24 (6.58%) CRM
10 24 (6.58%) Data Integration
11 23 (6.30%) Scrum
12 22 (6.03%) Business Strategy
12 22 (6.03%) Data Protection
13 21 (5.75%) SEO
13 21 (5.75%) UML
Programming Languages
1 32 (8.77%) SQL
2 19 (5.21%) Python
3 16 (4.38%) PowerShell
4 13 (3.56%) C#
5 8 (2.19%) JavaScript
6 7 (1.92%) T-SQL
7 6 (1.64%) Kusto Query Language
8 4 (1.10%) TypeScript
9 3 (0.82%) Bash
9 3 (0.82%) Data Analysis Expressions
9 3 (0.82%) Java
10 1 (0.27%) Apex Code
10 1 (0.27%) Bicep
10 1 (0.27%) C
10 1 (0.27%) C++
10 1 (0.27%) Korn
10 1 (0.27%) MATLAB
10 1 (0.27%) Rust
10 1 (0.27%) tcsh
Qualifications
1 98 (26.85%) Security Cleared
2 65 (17.81%) SC Cleared
3 40 (10.96%) DV Cleared
4 35 (9.59%) Degree
5 10 (2.74%) Master's Degree
6 5 (1.37%) CESG Certified Professional
6 5 (1.37%) CISSP
7 4 (1.10%) AWS Certification
7 4 (1.10%) CLAS
7 4 (1.10%) ISTQB
7 4 (1.10%) PMP
7 4 (1.10%) PRINCE2 Practitioner
8 3 (0.82%) APMG
8 3 (0.82%) PMI Certification
9 2 (0.55%) CCNP
9 2 (0.55%) CIMA
9 2 (0.55%) Cisco Certification
9 2 (0.55%) PhD
9 2 (0.55%) PRINCE2 Certification
9 2 (0.55%) Six Sigma Green Belt
Quality Assurance & Compliance
1 26 (7.12%) GDPR
2 12 (3.29%) PMO
3 11 (3.01%) Data Quality
4 8 (2.19%) HL7
5 6 (1.64%) Accessibility
5 6 (1.64%) QA
6 5 (1.37%) ISO/IEC 27001
6 5 (1.37%) JSP 440
6 5 (1.37%) RMADS
6 5 (1.37%) SLA
7 4 (1.10%) NIST
8 2 (0.55%) Actionable Recommendations
8 2 (0.55%) PCI DSS
9 1 (0.27%) ISO 9000
System Software
1 16 (4.38%) Active Directory
2 8 (2.19%) NFS
3 5 (1.37%) Docker
4 4 (1.10%) HDFS
5 3 (0.82%) Hyper-V
5 3 (0.82%) Virtual Machines
5 3 (0.82%) VMware Infrastructure
6 2 (0.55%) Firmware
6 2 (0.55%) VMware ESXi
6 2 (0.55%) VMware NSX
Systems Management
1 5 (1.37%) Microsoft Intune
1 5 (1.37%) Terraform
2 4 (1.10%) Puppet
3 3 (0.82%) Kubernetes
3 3 (0.82%) Progress Chef
4 2 (0.55%) Ansible
4 2 (0.55%) CA Service Virtualization
4 2 (0.55%) Nessus
4 2 (0.55%) vCenter Server
5 1 (0.27%) AirWatch
5 1 (0.27%) Dell DRAC
5 1 (0.27%) EMC NetWorker
5 1 (0.27%) Grafana
5 1 (0.27%) Prometheus
5 1 (0.27%) SCOM
5 1 (0.27%) systemd
5 1 (0.27%) Systems Management Server (SMS)
5 1 (0.27%) VxRail
Vendors
1 268 (73.42%) SAP
2 59 (16.16%) Microsoft
3 20 (5.48%) Sparx
4 9 (2.47%) Adobe
4 9 (2.47%) Dell
4 9 (2.47%) Google
4 9 (2.47%) Oracle
4 9 (2.47%) ServiceNow
5 7 (1.92%) Salesforce
6 6 (1.64%) Cisco
6 6 (1.64%) Informatica
7 5 (1.37%) Isilon
7 5 (1.37%) VMware
8 4 (1.10%) Computacenter
8 4 (1.10%) ESRI
8 4 (1.10%) Optimizely
8 4 (1.10%) Palo Alto
8 4 (1.10%) Sitecore
9 3 (0.82%) CheckPoint
9 3 (0.82%) SolarWinds