Product Marketing Jobs

Product Marketing
UK

The table below provides summary statistics for permanent job vacancies requiring Product Marketing skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Product Marketing over the 6 months leading up to 18 May 2025, comparing them to the same period in the previous two years.

6 months to
18 May 2025
Same period 2024 Same period 2023
Rank 645 815 841
Rank change year-on-year +170 +26 +118
Permanent jobs citing Product Marketing 84 68 120
As % of all permanent jobs advertised in the UK 0.15% 0.068% 0.12%
As % of the Processes & Methodologies category 0.16% 0.080% 0.13%
Number of salaries quoted 35 46 59
10th Percentile £28,000 £36,750 £36,624
25th Percentile £50,625 £41,250 £40,375
Median annual salary (50th Percentile) £70,000 £62,500 £60,000
Median % change year-on-year +12.00% +4.17% -11.11%
75th Percentile £95,000 £95,000 £73,750
90th Percentile £145,000 £137,500 £87,500
UK excluding London median annual salary £57,500 £60,000 £60,000
% change year-on-year -4.17% - +22.45%

All Process and Methodology Skills
UK

Product Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 52,544 85,078 94,862
As % of all permanent jobs advertised in the UK 93.81% 85.26% 95.59%
Number of salaries quoted 26,695 59,840 55,939
10th Percentile £29,750 £29,071 £34,000
25th Percentile £41,250 £40,000 £45,000
Median annual salary (50th Percentile) £57,500 £55,000 £61,000
Median % change year-on-year +4.55% -9.84% +1.67%
75th Percentile £75,000 £72,500 £81,250
90th Percentile £97,500 £92,500 £100,000
UK excluding London median annual salary £51,645 £50,000 £55,000
% change year-on-year +3.29% -9.09% +4.76%

Product Marketing
Job Vacancy Trend

Job postings citing Product Marketing as a proportion of all IT jobs advertised.

Job vacancy trend for Product Marketing in the UK

Product Marketing
Salary Trend

3-month moving average salary quoted in jobs citing Product Marketing.

Salary trend for Product Marketing in the UK

Product Marketing
Salary Histogram

Salary distribution for jobs citing Product Marketing over the 6 months to 18 May 2025.

Salary histogram for Product Marketing in the UK

Product Marketing
Top 10 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Product Marketing within the UK over the 6 months to 18 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +151 79 £70,000 +21.74% 545
London +142 41 £85,000 -12.82% 343
UK excluding London +164 38 £57,500 -4.17% 262
Work from Home +133 23 £28,000 -46.67% 246
South East +98 19 £110,000 +76.00% 91
South West +98 11 £45,000 +5.88% 24
North of England +43 5 £85,000 +54.55% 54
North West -1 5 £85,000 +54.55% 32
Midlands +63 3 £28,000 -74.55% 45
West Midlands +47 3 £28,000 -74.55% 27

Product Marketing
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 4 (4.76%) Microsoft Excel
2 3 (3.57%) Microsoft PowerPoint
3 2 (2.38%) Photoshop
4 1 (1.19%) Microsoft Office
Business Applications
1 3 (3.57%) NetSuite
Cloud Services
1 23 (27.38%) SaaS
2 4 (4.76%) GitHub
3 3 (3.57%) dbt
4 2 (2.38%) Canva
4 2 (2.38%) MailChimp
5 1 (1.19%) Google Analytics
5 1 (1.19%) Power Platform
Communications & Networking
1 9 (10.71%) 5G
1 9 (10.71%) SD-WAN
1 9 (10.71%) WAN
2 4 (4.76%) Wi-Fi
3 2 (2.38%) Intranet
Database & Business Intelligence
1 3 (3.57%) Amazon Redshift
1 3 (3.57%) BigQuery
1 3 (3.57%) Data Warehouse
1 3 (3.57%) Looker
1 3 (3.57%) Mixpanel
1 3 (3.57%) Snowflake Schema
2 1 (1.19%) Power BI
2 1 (1.19%) Tableau
Development Applications
1 8 (9.52%) Visual Studio
2 4 (4.76%) Git
General
1 84 (100.00%) Marketing
2 48 (57.14%) Social Skills
3 33 (39.29%) Analytical Skills
4 26 (30.95%) Finance
5 25 (29.76%) Law
6 14 (16.67%) Inclusion and Diversity
7 12 (14.29%) Advertising
8 9 (10.71%) Automotive
8 9 (10.71%) Presentation Skills
9 6 (7.14%) Legal
10 5 (5.95%) Games
10 5 (5.95%) Telecoms
11 4 (4.76%) Banking
12 3 (3.57%) Health Technology
13 2 (2.38%) Influencing Skills
14 1 (1.19%) Back Office
14 1 (1.19%) Brand Awareness
14 1 (1.19%) Military
Job Titles
1 38 (45.24%) Product Manager
2 28 (33.33%) Senior
2 28 (33.33%) Senior Manager
3 24 (28.57%) Marketing Manager
4 21 (25.00%) Product Marketing Manager
5 17 (20.24%) Senior Product Manager
6 9 (10.71%) Marketing Executive
7 8 (9.52%) C Software Engineer
7 8 (9.52%) C/C++ Software Engineer
7 8 (9.52%) C++ Software Engineer
7 8 (9.52%) Senior Transformation Manager
7 8 (9.52%) Software Engineer
7 8 (9.52%) Transformation Manager
8 4 (4.76%) C/C++ Embedded Software Engineer
8 4 (4.76%) Embedded Engineer
8 4 (4.76%) Embedded Software Engineer
8 4 (4.76%) Real Time Embedded Engineer
8 4 (4.76%) Real Time Software Engineer
8 4 (4.76%) Senior Marketing Manager
8 4 (4.76%) Software Product Manager
Miscellaneous
1 9 (10.71%) GNSS
1 9 (10.71%) Self-Driving Car
2 8 (9.52%) Social Media
3 5 (5.95%) IoT
4 3 (3.57%) Product Ownership
5 2 (2.38%) Blog
5 2 (2.38%) Smart Home
6 1 (1.19%) Analytical Mindset
6 1 (1.19%) Digital Media
6 1 (1.19%) Driving Licence
6 1 (1.19%) Low-Code
6 1 (1.19%) Management Information System
6 1 (1.19%) PropTech
6 1 (1.19%) Self-Motivation
Operating Systems
1 9 (10.71%) Linux
2 1 (1.19%) Windows
Processes & Methodologies
1 42 (50.00%) B2B
2 38 (45.24%) Analytics
3 24 (28.57%) Product Strategy
3 24 (28.57%) Roadmaps
4 23 (27.38%) Product Management
5 21 (25.00%) Decision-Making
6 20 (23.81%) Marketing Strategy
7 19 (22.62%) Fintech
8 18 (21.43%) Customer Engagement
8 18 (21.43%) E-Commerce
8 18 (21.43%) Market Research
8 18 (21.43%) Product Roadmap
8 18 (21.43%) Sales Enablement
9 17 (20.24%) Project Management
10 16 (19.05%) Artificial Intelligence
11 15 (17.86%) Problem-Solving
11 15 (17.86%) Strategic Thinking
11 15 (17.86%) Value Proposition
12 13 (15.48%) Customer Acquisition
13 12 (14.29%) Data Science
Programming Languages
1 9 (10.71%) C++
2 8 (9.52%) C
2 8 (9.52%) Python
3 4 (4.76%) Bash
3 4 (4.76%) Perl
3 4 (4.76%) SQL
4 1 (1.19%) MATLAB
Qualifications
1 63 (75.00%) Degree
2 13 (15.48%) Master's Degree
3 2 (2.38%) MBA
4 1 (1.19%) SC Cleared
4 1 (1.19%) Security Cleared
Quality Assurance & Compliance
1 8 (9.52%) PMO
2 2 (2.38%) QA
Vendors
1 4 (4.76%) Intel
1 4 (4.76%) Salesforce
2 3 (3.57%) Amplitude
3 2 (2.38%) Zoho
4 1 (1.19%) Google
4 1 (1.19%) HubSpot
4 1 (1.19%) Microsoft