Competitor Analysis Jobs

Competitor Analysis
UK

The table below provides summary statistics for permanent job vacancies requiring Competitor Analysis skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Competitor Analysis over the 6 months leading up to 28 May 2025, comparing them to the same period in the previous two years.

6 months to
28 May 2025
Same period 2024 Same period 2023
Rank 574 790 871
Rank change year-on-year +216 +81 +147
Permanent jobs citing Competitor Analysis 139 120 93
As % of all permanent jobs advertised in the UK 0.25% 0.12% 0.095%
As % of the Processes & Methodologies category 0.27% 0.14% 0.099%
Number of salaries quoted 40 64 41
10th Percentile £25,500 £24,000 £32,000
25th Percentile £29,500 £32,500 £43,750
Median annual salary (50th Percentile) £34,000 £37,500 £55,000
Median % change year-on-year -9.33% -31.82% -1.79%
75th Percentile £54,688 £66,250 £75,000
90th Percentile £73,405 £84,250 £80,000
UK excluding London median annual salary £33,000 £37,500 £47,500
% change year-on-year -12.00% -21.05% -7.59%

All Process and Methodology Skills
UK

Competitor Analysis falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 51,242 86,144 93,565
As % of all permanent jobs advertised in the UK 93.71% 84.33% 95.55%
Number of salaries quoted 25,211 60,433 55,406
10th Percentile £29,000 £29,250 £34,000
25th Percentile £41,250 £40,000 £45,000
Median annual salary (50th Percentile) £57,500 £55,000 £61,000
Median % change year-on-year +4.55% -9.84% +1.67%
75th Percentile £75,000 £72,500 £81,250
90th Percentile £97,500 £92,500 £100,000
UK excluding London median annual salary £51,645 £50,000 £55,000
% change year-on-year +3.29% -9.09% +4.76%

Competitor Analysis
Job Vacancy Trend

Job postings citing Competitor Analysis as a proportion of all IT jobs advertised.

Job vacancy trend for Competitor Analysis in the UK

Competitor Analysis
Salary Trend

3-month moving average salary quoted in jobs citing Competitor Analysis.

Salary trend for Competitor Analysis in the UK

Competitor Analysis
Salary Histogram

Salary distribution for jobs citing Competitor Analysis over the 6 months to 28 May 2025.

Salary histogram for Competitor Analysis in the UK

Competitor Analysis
Top 14 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitor Analysis within the UK over the 6 months to 28 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +175 134 £34,000 -9.33% 185
UK excluding London +257 118 £33,000 -12.00% 115
North of England +129 93 £40,000 -20.00% 30
North East - 62 - - 4
Work from Home +107 27 £34,000 -9.33% 104
Yorkshire +87 27 - - 9
London +73 15 £65,000 -10.34% 82
South East +76 12 £33,000 -12.00% 36
Midlands +61 7 £27,000 -22.86% 20
West Midlands +62 4 £41,250 +17.86% 15
North West +2 4 £40,000 -20.00% 18
South West +113 3 £25,500 -27.14% 10
East of England +37 3 £34,000 -1.45% 14
East Midlands - 3 £27,000 - 5

Competitor Analysis
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (5.04%) CMS
2 2 (1.44%) Drupal
3 1 (0.72%) Confluence
3 1 (0.72%) WordPress
Applications
1 5 (3.60%) Microsoft Excel
1 5 (3.60%) SPSS
2 2 (1.44%) Microsoft Office
3 1 (0.72%) Adobe Creative Suite
3 1 (0.72%) Microsoft PowerPoint
Business Applications
1 2 (1.44%) Line 50
1 2 (1.44%) Shopify
2 1 (0.72%) Dynamics CRM
Cloud Services
1 19 (13.67%) Google Analytics
2 7 (5.04%) Power Platform
3 4 (2.88%) Google Ads
4 2 (1.44%) Algolia
4 2 (1.44%) Contentsquare
4 2 (1.44%) Google Data Studio
4 2 (1.44%) Google Tag Manager
4 2 (1.44%) MailChimp
4 2 (1.44%) Storyblok
5 1 (0.72%) Figma
5 1 (0.72%) Google Workspace
5 1 (0.72%) SaaS
5 1 (0.72%) Sprout Social
Communications & Networking
1 1 (0.72%) 5G
1 1 (0.72%) PSTN
Database & Business Intelligence
1 8 (5.76%) Tableau
2 7 (5.04%) Power BI
3 5 (3.60%) Data Mining
4 1 (0.72%) Looker
4 1 (0.72%) Metadata
4 1 (0.72%) Mixpanel
Development Applications
1 4 (2.88%) JIRA
General
1 123 (88.49%) Marketing
2 104 (74.82%) Social Skills
3 97 (69.78%) Analytical Skills
4 94 (67.63%) Finance
5 12 (8.63%) Retail
6 7 (5.04%) Organisational Skills
7 6 (4.32%) Advertising
7 6 (4.32%) Inclusion and Diversity
8 3 (2.16%) Public Sector
9 2 (1.44%) Legal
9 2 (1.44%) Police
9 2 (1.44%) Presentation Skills
10 1 (0.72%) Billing
10 1 (0.72%) Publishing
Job Titles
1 86 (61.87%) Product Manager
2 82 (58.99%) Development Manager
2 82 (58.99%) Product Development Manager
3 9 (6.47%) Analyst
4 8 (5.76%) SEO Specialist
5 6 (4.32%) PPC Executive
5 6 (4.32%) Senior
6 5 (3.60%) Market Analyst
7 3 (2.16%) Lead
7 3 (2.16%) Marketing Specialist
7 3 (2.16%) Senior Manager
7 3 (2.16%) Senior Product Manager
8 2 (1.44%) Client Relationship Manager
8 2 (1.44%) Consultant
8 2 (1.44%) E-Commerce Manager
8 2 (1.44%) Relationships Manager
8 2 (1.44%) Senior Analyst
8 2 (1.44%) SEO Consultant
8 2 (1.44%) SEO Executive
8 2 (1.44%) Web Manager
Libraries, Frameworks & Software Standards
1 6 (4.32%) HTML
2 5 (3.60%) CSS
Miscellaneous
1 82 (58.99%) FMCG
2 11 (7.91%) Algorithms
3 6 (4.32%) Social Media
4 4 (2.88%) BBC
4 4 (2.88%) Blog
5 3 (2.16%) Digital Media
6 2 (1.44%) Graphic Design
7 1 (0.72%) Analytical Mindset
7 1 (0.72%) Data Centre
7 1 (0.72%) Educational Technology
7 1 (0.72%) Mobile App
7 1 (0.72%) Onboarding
7 1 (0.72%) Product Ownership
7 1 (0.72%) Self-Motivation
7 1 (0.72%) Taxonomies
Processes & Methodologies
1 92 (66.19%) Problem-Solving
2 89 (64.03%) Project Management
3 85 (61.15%) Product Strategy
4 82 (58.99%) Commercialisation
5 36 (25.90%) Analytics
6 26 (18.71%) SEO
7 20 (14.39%) Digital Marketing
8 16 (11.51%) Pay per click
9 15 (10.79%) Actionable Insight
10 13 (9.35%) Decision-Making
11 11 (7.91%) A/B Testing
11 11 (7.91%) Roadmaps
12 10 (7.19%) E-Commerce
12 10 (7.19%) Multivariate Testing
12 10 (7.19%) Web Analytics
13 9 (6.47%) Business Development
13 9 (6.47%) Market Research
13 9 (6.47%) User Experience
14 8 (5.76%) Conversion Rate Optimisation
14 8 (5.76%) Paid Search
Programming Languages
1 3 (2.16%) SQL
2 2 (1.44%) SQR
3 1 (0.72%) JavaScript
Qualifications
1 93 (66.91%) Degree
2 3 (2.16%) DBS Check
3 1 (0.72%) Chartered Engineer
Quality Assurance & Compliance
1 82 (58.99%) QA
2 5 (3.60%) Actionable Recommendations
2 5 (3.60%) GDPR
Vendors
1 34 (24.46%) Google
2 10 (7.19%) Ahrefs
3 5 (3.60%) Broadcom
3 5 (3.60%) Facebook
3 5 (3.60%) Hotjar
3 5 (3.60%) Screaming Frog
3 5 (3.60%) Symantec
3 5 (3.60%) VMware
4 4 (2.88%) JD Edwards
4 4 (2.88%) Microsoft
5 3 (2.16%) Instagram
5 3 (2.16%) Optimizely
6 2 (1.44%) Adobe
6 2 (1.44%) Crazy Egg
6 2 (1.44%) Sage
6 2 (1.44%) Salesforce
7 1 (0.72%) Amplitude
7 1 (0.72%) BMC
7 1 (0.72%) Pinterest
7 1 (0.72%) TikTok