Hybrid/Remote B2C Job Trends

B2C (Business-to-Consumer)
UK > Work from Home

The table below provides summary statistics and salary benchmarking for remote or hybrid work requiring B2C skills. It covers permanent job vacancies from the 6 months leading up to 13 January 2026, with comparisons to the same periods in the previous two years.

6 months to
13 Jan 2026
Same period 2025 Same period 2024
Rank 258 355 408
Rank change year-on-year +97 +53 +19
Permanent jobs citing B2C 116 85 78
As % of all permanent jobs with remote/hybrid work options 0.77% 0.52% 0.36%
As % of the Processes & Methodologies category 0.88% 0.55% 0.38%
Number of salaries quoted 95 58 60
10th Percentile £33,500 £38,500 £38,829
25th Percentile £47,500 £39,188 £54,375
Median annual salary (50th Percentile) £87,500 £62,500 £75,000
Median % change year-on-year +40.00% -16.67% +7.14%
75th Percentile £100,000 £73,438 £83,750
90th Percentile £103,750 £100,750 £97,500
UK median annual salary £61,250 £65,000 £26,500
% change year-on-year -5.77% +145.28% -60.89%

All Process & Methodology Skills
Work from Home

B2C falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 13,144 15,339 20,307
As % of all permanent jobs with a WFH option 87.43% 93.72% 93.52%
Number of salaries quoted 8,355 9,020 16,451
10th Percentile £30,000 £36,250 £36,250
25th Percentile £41,500 £47,000 £45,000
Median annual salary (50th Percentile) £60,000 £62,500 £60,000
Median % change year-on-year -4.00% +4.17% -4.00%
75th Percentile £80,000 £82,100 £78,750
90th Percentile £100,000 £100,000 £97,500
UK median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

B2C
Job Vacancy Trend for Remote/Hybrid Jobs

Historical trend showing the proportion of permanent IT job postings citing B2C and offering remote or hybrid work options relative to all permanent IT jobs advertised.

B2C job vacancy trend for remote/hybrid jobs

B2C
Salary Trend for Remote/Hybrid Jobs

Salary distribution trend for jobs with remote/hybrid work options citing B2C.

Salary distribution trend for jobs with remote/hybrid work options citing B2C

B2C
Salary Histogram for Remote/Hybrid Jobs

Salary distribution for jobs with remote/hybrid work options citing B2C over the 6 months to 13 January 2026.

B2C salary histogram for jobs with remote/hybrid work options

B2C
Co-Occurring Skills & Capabilities in Remote/Hybrid Jobs by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (0.86%) Apache Airflow
1 1 (0.86%) CMS
Applications
1 3 (2.59%) Adobe Creative Suite
2 1 (0.86%) Microsoft Excel
2 1 (0.86%) Spreadsheet
Business Applications
1 1 (0.86%) Shopify
Cloud Services
1 36 (31.03%) Azure
2 26 (22.41%) SaaS
3 23 (19.83%) Azure DevOps
3 23 (19.83%) GitHub
4 16 (13.79%) Entra ID
5 15 (12.93%) AWS
6 13 (11.21%) Azure App Service
6 13 (11.21%) GitHub Actions
6 13 (11.21%) PaaS
6 13 (11.21%) Serverless
7 11 (9.48%) GCP
8 4 (3.45%) Microsoft 365
8 4 (3.45%) Pulumi
9 3 (2.59%) Azure Service Bus
9 3 (2.59%) Figma
9 3 (2.59%) Google Ads
9 3 (2.59%) Google Analytics
9 3 (2.59%) Power Platform
10 1 (0.86%) Adobe Analytics
10 1 (0.86%) dbt
Communications & Networking
1 3 (2.59%) Broadband
Database & Business Intelligence
1 19 (16.38%) NoSQL
2 13 (11.21%) SQL Server
3 7 (6.03%) PostgreSQL
4 4 (3.45%) MongoDB
5 3 (2.59%) Big Data
5 3 (2.59%) Looker
5 3 (2.59%) Power BI
5 3 (2.59%) Redis
6 2 (1.72%) Mixpanel
7 1 (0.86%) Tableau
Development Applications
1 13 (11.21%) Git
2 1 (0.86%) JIRA
General
1 59 (50.86%) Social Skills
2 24 (20.69%) Retail
3 18 (15.52%) Analytical Skills
3 18 (15.52%) Marketing
4 10 (8.62%) Inclusion and Diversity
5 7 (6.03%) Organisational Skills
6 6 (5.17%) Advertising
6 6 (5.17%) Finance
7 5 (4.31%) Legal
7 5 (4.31%) Telecoms
8 4 (3.45%) Automotive
8 4 (3.45%) Manufacturing
9 2 (1.72%) Influencing Skills
9 2 (1.72%) Presentation Skills
10 1 (0.86%) Back Office
10 1 (0.86%) Billing
10 1 (0.86%) Games
Job Titles
1 26 (22.41%) Developer
2 20 (17.24%) Architect
2 20 (17.24%) Solutions Architect
3 19 (16.38%) Lead
4 15 (12.93%) Senior
5 13 (11.21%) .NET Developer
5 13 (11.21%) Azure Developer
5 13 (11.21%) Lead .NET Developer
5 13 (11.21%) Lead Developer
6 12 (10.34%) SaaS Developer
7 10 (8.62%) Applications Developer
7 10 (8.62%) Digital Architect
7 10 (8.62%) Digital Solutions Architect
7 10 (8.62%) Web Architect
8 8 (6.90%) Software Engineer
9 5 (4.31%) Development Manager
9 5 (4.31%) Head of IT
9 5 (4.31%) Software Development Manager
9 5 (4.31%) Software Manager
9 5 (4.31%) Technical Leader
Libraries, Frameworks & Software Standards
1 57 (49.14%) React
2 31 (26.72%) React Native
3 29 (25.00%) .NET
4 20 (17.24%) Node.js
5 18 (15.52%) RESTful
6 16 (13.79%) .NET Framework
7 15 (12.93%) Entity Framework
7 15 (12.93%) Razor View Engine
8 13 (11.21%) ASP.NET Web API
8 13 (11.21%) ASP.NET Web Forms
9 11 (9.48%) CSS
9 11 (9.48%) HTML
10 10 (8.62%) Bootstrap
11 6 (5.17%) GraphQL
11 6 (5.17%) Vue
12 5 (4.31%) gRPC
12 5 (4.31%) Kafka
12 5 (4.31%) Next.js
13 4 (3.45%) Flask
13 4 (3.45%) OAuth
Miscellaneous
1 33 (28.45%) Mobile App
2 6 (5.17%) Onboarding
3 4 (3.45%) Algorithms
3 4 (3.45%) Driving Licence
3 4 (3.45%) Legacy Systems
3 4 (3.45%) Management Information System
4 3 (2.59%) Blog
4 3 (2.59%) Cloud Native
4 3 (2.59%) Distributed Systems
4 3 (2.59%) Social Media
5 2 (1.72%) AI Agents
5 2 (1.72%) Legacy Code
6 1 (0.86%) Educational Technology
6 1 (0.86%) Foreign Exchange (FX)
6 1 (0.86%) Greenfield Project
6 1 (0.86%) IoT
6 1 (0.86%) Product Ownership
6 1 (0.86%) Sports Betting
6 1 (0.86%) Taxonomies
Processes & Methodologies
1 81 (69.83%) B2B
2 62 (53.45%) Agile
3 36 (31.03%) DevOps
4 33 (28.45%) Technical Leadership
5 32 (27.59%) CI/CD
6 28 (24.14%) Front End Development
7 25 (21.55%) Problem-Solving
8 23 (19.83%) Computer Science
9 21 (18.10%) Full-Stack Development
9 21 (18.10%) Microservices
10 19 (16.38%) Mentoring
11 18 (15.52%) Code Quality
11 18 (15.52%) Continuous Improvement
11 18 (15.52%) Software Engineering
12 16 (13.79%) AI
12 16 (13.79%) Analytics
13 15 (12.93%) Kanban
13 15 (12.93%) Test Automation
14 14 (12.07%) Scrum
14 14 (12.07%) Sprint Retrospective
Programming Languages
1 39 (33.62%) SQL
2 20 (17.24%) TypeScript
3 13 (11.21%) Python
4 7 (6.03%) C#
5 3 (2.59%) Go
5 3 (2.59%) Java
5 3 (2.59%) JavaScript
6 1 (0.86%) R
Qualifications
1 24 (20.69%) Degree
2 22 (18.97%) Computer Science Degree
3 15 (12.93%) Master's Degree
4 1 (0.86%) PhD
Quality Assurance & Compliance
1 18 (15.52%) QA
2 6 (5.17%) Accessibility
3 4 (3.45%) GDPR
4 2 (1.72%) WCAG
5 1 (0.86%) PCI DSS
System Software
1 15 (12.93%) Active Directory
2 4 (3.45%) Docker
Systems Management
1 4 (3.45%) Kubernetes
2 3 (2.59%) Grafana
2 3 (2.59%) Prometheus
Vendors
1 18 (15.52%) Microsoft
2 6 (5.17%) Google
3 4 (3.45%) Adobe
3 4 (3.45%) Databricks
4 3 (2.59%) TikTok
4 3 (2.59%) YouTube
5 2 (1.72%) Amplitude
6 1 (0.86%) Salesforce