B2B Jobs in the UK excluding London

Business-to-Business (B2B)
UK > UK excluding London

The table below provides summary statistics for permanent job vacancies advertised in the UK excluding London requiring B2B skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited B2B over the 6 months leading up to 16 May 2025, comparing them to the same period in the previous two years.

6 months to
16 May 2025
Same period 2024 Same period 2023
Rank 226 235 259
Rank change year-on-year +9 +24 +114
Permanent jobs citing B2B 507 880 740
As % of all permanent jobs advertised in the UK excluding London 1.29% 1.24% 1.25%
As % of the Processes & Methodologies category 1.38% 1.48% 1.30%
Number of salaries quoted 296 601 410
10th Percentile £28,250 £25,000 £31,225
25th Percentile £28,956 £28,000 £37,500
Median annual salary (50th Percentile) £37,500 £38,500 £50,000
Median % change year-on-year -2.60% -23.00% -9.09%
75th Percentile £58,750 £62,500 £72,500
90th Percentile £80,625 £83,750 £88,750
UK median annual salary £45,000 £47,500 £60,000
% change year-on-year -5.26% -20.83% -4.00%

All Process and Methodology Skills
UK excluding London

B2B falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 36,661 59,520 56,714
As % of all permanent jobs advertised in the UK excluding London 92.93% 83.89% 95.60%
Number of salaries quoted 17,979 41,130 29,107
10th Percentile £26,929 £27,218 £30,500
25th Percentile £37,574 £36,250 £40,000
Median annual salary (50th Percentile) £52,000 £50,000 £55,000
Median % change year-on-year +4.00% -9.09% +4.76%
75th Percentile £65,000 £65,000 £70,000
90th Percentile £78,750 £77,500 £82,500
UK median annual salary £57,500 £55,000 £61,180
% change year-on-year +4.55% -10.10% +1.97%

B2B
Job Vacancy Trend in the UK excluding London

Job postings citing B2B as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for B2B in the UK excluding London

B2B
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing B2B in the UK excluding London.

Salary trend for B2B in the UK excluding London

B2B
Salary Histogram in the UK excluding London

Salary distribution for jobs citing B2B in the UK excluding London over the 6 months to 16 May 2025.

Salary histogram for B2B in the UK excluding London

B2B
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2B within the UK excluding London region over the 6 months to 16 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Midlands +39 161 £30,580 -20.57% 137
South East +39 141 £60,000 +55.84% 556
West Midlands +38 115 £30,580 -12.63% 78
South West +18 74 £45,000 +20.00% 97
North of England -49 70 £40,500 -1.78% 298
East Midlands +28 44 £29,000 -53.60% 53
North West -46 39 £50,000 +21.26% 204
East of England +5 31 £55,000 +35.80% 82
Yorkshire +22 27 £37,500 -9.64% 77
Scotland +84 17 £33,750 - 43
Wales +44 12 £32,500 -38.10% 20
North East +33 4 £50,000 +33.33% 17
Northern Ireland +39 1 - - 15
B2B
UK

B2B
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (3.94%) CMS
2 7 (1.38%) WordPress
3 3 (0.59%) Headless CMS
3 3 (0.59%) Strapi
4 2 (0.39%) Confluence
5 1 (0.20%) Blackberry Enterprise Server
5 1 (0.20%) Microsoft Exchange
5 1 (0.20%) Moodle
5 1 (0.20%) SAS
5 1 (0.20%) SharePoint
5 1 (0.20%) Solana
5 1 (0.20%) Totara
5 1 (0.20%) Umbraco
Applications
1 26 (5.13%) Microsoft Office
2 24 (4.73%) Microsoft Excel
3 6 (1.18%) Microsoft PowerPoint
4 5 (0.99%) Adobe Creative Suite
4 5 (0.99%) Photoshop
5 2 (0.39%) Adobe Illustrator
6 1 (0.20%) Chatbot
Business Applications
1 78 (15.38%) Salesforce CRM
2 15 (2.96%) Magento
3 9 (1.78%) NetSuite
3 9 (1.78%) Payment Gateway
4 8 (1.58%) Shopify
5 5 (0.99%) Dynamics CRM
6 2 (0.39%) Sage 200
7 1 (0.20%) Dynamics NAV
Cloud Services
1 99 (19.53%) SaaS
2 65 (12.82%) Azure
3 38 (7.50%) AWS
4 21 (4.14%) Azure DevOps
5 18 (3.55%) Power Platform
6 17 (3.35%) Azure Service Bus
7 16 (3.16%) PaaS
8 14 (2.76%) Azure AI
8 14 (2.76%) Azure ExpressRoute
8 14 (2.76%) Azure Key Vault
8 14 (2.76%) Azure Monitor
8 14 (2.76%) Entra ID
8 14 (2.76%) IaaS
8 14 (2.76%) Microsoft 365
8 14 (2.76%) Power Automate
9 12 (2.37%) Serverless
10 9 (1.78%) Azure API Management
10 9 (1.78%) Azure Synapse Analytics
10 9 (1.78%) Salesforce Commerce Cloud
11 8 (1.58%) Google Ads
Communications & Networking
1 37 (7.30%) WAN
2 36 (7.10%) SD-WAN
3 21 (4.14%) Internet
4 20 (3.94%) 5G
4 20 (3.94%) Firewall
5 17 (3.35%) VPN
6 15 (2.96%) DNS
7 9 (1.78%) Wi-Fi
8 8 (1.58%) Broadband
9 3 (0.59%) LAN
9 3 (0.59%) VoIP
10 2 (0.39%) 4G
10 2 (0.39%) HTTP
10 2 (0.39%) Intranet
10 2 (0.39%) IPsec
10 2 (0.39%) Network Security
11 1 (0.20%) Cisco ASA
11 1 (0.20%) HTTPS
11 1 (0.20%) PBX
11 1 (0.20%) SAN
Database & Business Intelligence
1 42 (8.28%) MySQL
2 18 (3.55%) Power BI
3 14 (2.76%) Data Lake
4 10 (1.97%) SQL Server
5 7 (1.38%) PostgreSQL
6 3 (0.59%) Amazon RDS
6 3 (0.59%) Azure SQL Database
7 2 (0.39%) DynamoDB
7 2 (0.39%) Elasticsearch
8 1 (0.20%) Amazon Aurora
8 1 (0.20%) GIS
8 1 (0.20%) MariaDB
8 1 (0.20%) NoSQL
8 1 (0.20%) Relational Database
Development Applications
1 38 (7.50%) Git
2 28 (5.52%) JIRA
3 12 (2.37%) webpack
4 7 (1.38%) Grunt
5 5 (0.99%) Babel
6 4 (0.79%) LabVIEW
6 4 (0.79%) Visual Studio
7 3 (0.59%) Appium
7 3 (0.59%) PHPUnit
7 3 (0.59%) Selenium
7 3 (0.59%) WebDriver
8 2 (0.39%) Postman
9 1 (0.20%) TestComplete
General
1 166 (32.74%) Social Skills
2 136 (26.82%) Marketing
3 88 (17.36%) Finance
4 56 (11.05%) Analytical Skills
5 45 (8.88%) Presentation Skills
6 41 (8.09%) Retail
7 35 (6.90%) Electronics
7 35 (6.90%) Inclusion and Diversity
8 34 (6.71%) Organisational Skills
9 33 (6.51%) Legal
10 22 (4.34%) Telecoms
11 16 (3.16%) Law
12 14 (2.76%) Manufacturing
13 13 (2.56%) Billing
14 12 (2.37%) Automotive
14 12 (2.37%) Public Sector
15 10 (1.97%) Advertising
16 9 (1.78%) Publishing
17 8 (1.58%) Brand Awareness
18 6 (1.18%) Health Technology
Job Titles
1 86 (16.96%) Business Development Manager
1 86 (16.96%) Business Manager
1 86 (16.96%) Development Manager
2 70 (13.81%) Senior
3 63 (12.43%) Developer
4 33 (6.51%) Support Engineer
5 32 (6.31%) Technical Support
6 27 (5.33%) Senior Developer
7 26 (5.13%) Lead
7 26 (5.13%) Sales Executive
8 25 (4.93%) Technical Engineer
8 25 (4.93%) Technical Support Engineer
9 24 (4.73%) Sales Representative
10 23 (4.54%) Marketing Manager
11 20 (3.94%) Architect
12 19 (3.75%) Operations Manager
12 19 (3.75%) Sales Manager
13 18 (3.55%) Cloud Architect
14 17 (3.35%) Marketing Executive
15 16 (3.16%) Account Executive
Libraries, Frameworks & Software Standards
1 42 (8.28%) .NET
2 40 (7.89%) HTML
3 25 (4.93%) CSS
4 18 (3.55%) REST
5 16 (3.16%) Blazor
6 15 (2.96%) React
7 13 (2.56%) HTML5
8 10 (1.97%) Vue
9 9 (1.78%) AngularJS
9 9 (1.78%) Bootstrap
9 9 (1.78%) Middleware
9 9 (1.78%) XML
10 8 (1.58%) ASP.NET
10 8 (1.58%) ASP.NET MVC
10 8 (1.58%) ASP.NET Web API
10 8 (1.58%) RESTful
10 8 (1.58%) Symfony
11 7 (1.38%) CakePHP
11 7 (1.38%) jQuery
11 7 (1.38%) Pyjs
Miscellaneous
1 60 (11.83%) Self-Motivation
2 34 (6.71%) Social Media
3 24 (4.73%) Satnav
4 23 (4.54%) Onboarding
5 18 (3.55%) Self-Driving Car
6 16 (3.16%) Data Centre
7 15 (2.96%) Driving Licence
7 15 (2.96%) NHS
8 12 (2.37%) Product Ownership
9 9 (1.78%) GNSS
10 7 (1.38%) Blog
10 7 (1.38%) Legacy Code
10 7 (1.38%) Mobile App
11 6 (1.18%) EPoS
11 6 (1.18%) Graphic Design
11 6 (1.18%) Marketing Technology
12 5 (0.99%) FPGA
12 5 (0.99%) MicroBlaze
12 5 (0.99%) VHDL
13 4 (0.79%) Management Information System
Operating Systems
1 40 (7.89%) Linux
2 21 (4.14%) Windows
3 9 (1.78%) Apple iOS
4 8 (1.58%) Mac OS
5 5 (0.99%) Unix
6 3 (0.59%) Windows Server
7 1 (0.20%) Android
Processes & Methodologies
1 206 (40.63%) CRM
2 122 (24.06%) Business Development
3 94 (18.54%) Value Proposition
4 78 (15.38%) Active Listening
4 78 (15.38%) Deadline-Driven
5 77 (15.19%) Problem-Solving
6 76 (14.99%) B2B Sales
7 66 (13.02%) Agile
8 63 (12.43%) Project Management
9 58 (11.44%) Lead Generation
10 56 (11.05%) B2C
11 49 (9.66%) Decision-Making
12 47 (9.27%) E-Commerce
13 45 (8.88%) Analytics
14 40 (7.89%) Customer Service
14 40 (7.89%) Test Automation
15 36 (7.10%) Roadmaps
16 34 (6.71%) CI/CD
16 34 (6.71%) Marketing Strategy
16 34 (6.71%) SEO
Programming Languages
1 59 (11.64%) SQL
2 39 (7.69%) JavaScript
3 24 (4.73%) C#
4 21 (4.14%) Python
5 20 (3.94%) PHP
6 15 (2.96%) PowerShell
7 14 (2.76%) Bicep
7 14 (2.76%) Java
8 11 (2.17%) C++
8 11 (2.17%) MATLAB
9 9 (1.78%) C
10 5 (0.99%) Perl
10 5 (0.99%) Tcl
10 5 (0.99%) VB
11 4 (0.79%) TypeScript
12 2 (0.39%) SQR
13 1 (0.20%) ActionScript
13 1 (0.20%) ActionScript 2.0
13 1 (0.20%) PL/SQL
13 1 (0.20%) Shell Script
Qualifications
1 90 (17.75%) Degree
2 30 (5.92%) DBS Check
3 23 (4.54%) HND
4 16 (3.16%) HNC
5 14 (2.76%) Azure Certification
6 6 (1.18%) Computer Science Degree
7 5 (0.99%) Master's Degree
8 4 (0.79%) AWS Certification
9 3 (0.59%) CCNA
9 3 (0.59%) Cisco Certification
10 2 (0.39%) ACCA
10 2 (0.39%) CCNP
10 2 (0.39%) CISM
10 2 (0.39%) CISSP
10 2 (0.39%) Microsoft Certification
11 1 (0.20%) CCSA
11 1 (0.20%) CCSE
11 1 (0.20%) ITIL Certification
11 1 (0.20%) PMI Certification
11 1 (0.20%) PMP
Quality Assurance & Compliance
1 83 (16.37%) SLA
2 12 (2.37%) PMO
3 8 (1.58%) GDPR
4 6 (1.18%) California Consumer Privacy Act
5 5 (0.99%) QA
6 4 (0.79%) Actionable Recommendations
7 2 (0.39%) ISO/IEC 27001
7 2 (0.39%) NIST
7 2 (0.39%) PCI DSS
System Software
1 30 (5.92%) Docker
2 14 (2.76%) Virtual Machines
3 5 (0.99%) Embedded Firmware
3 5 (0.99%) Firmware
4 3 (0.59%) Active Directory
5 1 (0.20%) Virtual Desktop
5 1 (0.20%) VMware Infrastructure
Systems Management
1 14 (2.76%) Single Sign-On
2 8 (1.58%) Kubernetes
3 1 (0.20%) EMC NetWorker
3 1 (0.20%) Norton AntiVirus
3 1 (0.20%) SCCM
3 1 (0.20%) ZABBIX
Vendors
1 125 (24.65%) Salesforce
2 78 (15.38%) SAP
3 64 (12.62%) Microsoft
4 23 (4.54%) Databricks
5 15 (2.96%) Adobe
5 15 (2.96%) Meraki
5 15 (2.96%) Oracle
6 13 (2.56%) Google
7 11 (2.17%) Dell
8 9 (1.78%) HubSpot
8 9 (1.78%) New Relic
9 8 (1.58%) Cisco
10 5 (0.99%) Altera
10 5 (0.99%) Green Hills
10 5 (0.99%) Xilinx
11 4 (0.79%) Facebook
11 4 (0.79%) Intel
12 3 (0.59%) Instagram
13 2 (0.39%) ConnectWise
13 2 (0.39%) Palo Alto