Advertising Jobs with Hybrid/Remote/WFH Options

Advertising
UK > Work from Home

The table below looks at the prevalence of the term Advertising in remote or hybrid work. Included is a benchmarking guide to the salaries offered in vacancies that cited Advertising over the 6 months leading up to 20 May 2025, comparing them to the same period in the previous two years.

6 months to
20 May 2025
Same period 2024 Same period 2023
Rank 208 202 336
Rank change year-on-year -6 +134 -122
Permanent jobs citing Advertising 305 543 366
As % of all permanent jobs with a WFH option 1.60% 1.60% 0.90%
As % of the General category 2.06% 2.60% 1.37%
Number of salaries quoted 148 336 314
10th Percentile £30,500 £27,750 £32,500
25th Percentile £39,750 £36,250 £42,500
Median annual salary (50th Percentile) £52,500 £48,250 £54,882
Median % change year-on-year +8.81% -12.08% -0.21%
75th Percentile £70,000 £68,750 £71,250
90th Percentile £92,250 £82,500 £88,750
UK median annual salary £55,000 £47,500 £50,000
% change year-on-year +15.79% -5.00% -13.04%

All General Skills
Work from Home

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring common skills.

Permanent vacancies with a requirement for common skills 14,790 20,854 26,724
As % of all permanent jobs with a WFH option 77.81% 61.63% 65.87%
Number of salaries quoted 7,618 15,095 17,866
10th Percentile £25,087 £31,750 £36,250
25th Percentile £40,000 £41,500 £46,570
Median annual salary (50th Percentile) £55,000 £55,000 £62,500
Median % change year-on-year - -12.00% +4.17%
75th Percentile £76,840 £75,000 £83,684
90th Percentile £105,000 £95,000 £103,750
UK median annual salary £55,000 £52,500 £60,000
% change year-on-year +4.76% -12.50% -

Advertising
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Advertising as a proportion of all IT jobs advertised.

Advertising trend for jobs with Hybrid/Remote/WFH options

Advertising
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing Advertising.

Advertising salary trend for jobs with a WFH option

Advertising
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Advertising over the 6 months to 20 May 2025.

Advertising salary histogram for jobs with a WFH option

Advertising
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (6.23%) Apache Spark
2 17 (5.57%) CMS
3 7 (2.30%) Sitecore CMS
4 6 (1.97%) IIS
5 5 (1.64%) Confluence
5 5 (1.64%) Microsoft Exchange
6 4 (1.31%) Drupal
6 4 (1.31%) Headless CMS
7 3 (0.98%) Blackberry Enterprise Server
7 3 (0.98%) Exchange Server 2013
7 3 (0.98%) Skype for Business
8 1 (0.33%) Apache Airflow
8 1 (0.33%) SAS
8 1 (0.33%) SharePoint
Applications
1 14 (4.59%) Photoshop
2 12 (3.93%) Microsoft Excel
3 8 (2.62%) Microsoft PowerPoint
4 5 (1.64%) Adobe Premiere
5 4 (1.31%) Notion
6 3 (0.98%) Microsoft Office
6 3 (0.98%) Simulink
7 1 (0.33%) 3ds Max
7 1 (0.33%) Adobe After Effects
7 1 (0.33%) Adobe Creative Suite
7 1 (0.33%) Adobe Illustrator
7 1 (0.33%) Blender
7 1 (0.33%) Chatbot
7 1 (0.33%) CINEMA 4D
7 1 (0.33%) InDesign
7 1 (0.33%) Spreadsheet
7 1 (0.33%) SPSS
Business Applications
1 7 (2.30%) Dynamics CRM
1 7 (2.30%) Shopify
2 4 (1.31%) NetSuite
Cloud Services
1 35 (11.48%) Google Analytics
2 29 (9.51%) Azure
3 24 (7.87%) Google Ads
4 18 (5.90%) AWS
5 12 (3.93%) Canva
5 12 (3.93%) Microsoft Advertising
6 11 (3.61%) Power Platform
6 11 (3.61%) SaaS
7 8 (2.62%) Serverless
8 7 (2.30%) Azure DevOps
8 7 (2.30%) Facebook Ads
9 6 (1.97%) Amazon S3
9 6 (1.97%) AWS CloudFormation
9 6 (1.97%) AWS Lambda
9 6 (1.97%) Google Workspace
10 5 (1.64%) Cloud Computing
10 5 (1.64%) GCP
10 5 (1.64%) Google Sheets
11 4 (1.31%) Google Data Studio
11 4 (1.31%) Slack
Communications & Networking
1 19 (6.23%) HTTP
2 6 (1.97%) Internet
3 4 (1.31%) ADSL
4 3 (0.98%) IMAP
4 3 (0.98%) SAN
4 3 (0.98%) Skype
4 3 (0.98%) SMTP
5 2 (0.66%) MQTT
5 2 (0.66%) WAN
6 1 (0.33%) Broadband
6 1 (0.33%) Firewall
6 1 (0.33%) SMS
Database & Business Intelligence
1 51 (16.72%) Big Data
2 10 (3.28%) Power BI
2 10 (3.28%) SQL Server
3 7 (2.30%) Looker
4 6 (1.97%) GIS
4 6 (1.97%) MongoDB
5 5 (1.64%) Azure SQL Database
5 5 (1.64%) Data Lake
5 5 (1.64%) Data Warehouse
6 4 (1.31%) Amazon Redshift
6 4 (1.31%) BigQuery
6 4 (1.31%) DynamoDB
6 4 (1.31%) PostgreSQL
6 4 (1.31%) SQL Server Integration Services
6 4 (1.31%) Tableau
7 3 (0.98%) Amazon Athena
7 3 (0.98%) MySQL
7 3 (0.98%) Power Query
7 3 (0.98%) SQL Server Reporting Services
8 2 (0.66%) Amazon Aurora
Development Applications
1 8 (2.62%) JIRA
2 5 (1.64%) Git
3 1 (0.33%) Bitbucket
3 1 (0.33%) Browser DevTools
3 1 (0.33%) GitLab
3 1 (0.33%) Jenkins
3 1 (0.33%) PHPUnit
General
1 170 (55.74%) Marketing
2 162 (53.11%) Social Skills
3 78 (25.57%) Analytical Skills
4 58 (19.02%) Finance
5 41 (13.44%) Inclusion and Diversity
6 29 (9.51%) Retail
7 26 (8.52%) Games
8 13 (4.26%) Publishing
9 10 (3.28%) Presentation Skills
10 8 (2.62%) Police
11 6 (1.97%) Organisational Skills
11 6 (1.97%) Public Sector
12 5 (1.64%) Brand Awareness
13 4 (1.31%) Electronics
13 4 (1.31%) Legal
14 3 (0.98%) Aerospace
14 3 (0.98%) Back Office
14 3 (0.98%) Banking
14 3 (0.98%) Financial Institution
14 3 (0.98%) Manufacturing
Job Titles
1 92 (30.16%) Account Manager
2 84 (27.54%) Senior
3 52 (17.05%) Senior Manager
4 51 (16.72%) Senior Account Manager
5 34 (11.15%) Strategic Account Manager
6 27 (8.85%) Software Engineer
7 22 (7.21%) Senior Software Engineer
8 16 (5.25%) Developer
9 15 (4.92%) Lead
10 14 (4.59%) Analyst
11 9 (2.95%) Junior
12 8 (2.62%) Applications Support
13 7 (2.30%) Architect
13 7 (2.30%) AWS Engineer
13 7 (2.30%) Data Engineer
13 7 (2.30%) Digital Executive
13 7 (2.30%) IT Support
13 7 (2.30%) Marketing Executive
13 7 (2.30%) Marketing Manager
13 7 (2.30%) SEO Executive
Libraries, Frameworks & Software Standards
1 19 (6.23%) Kafka
2 11 (3.61%) .NET
3 10 (3.28%) React
4 9 (2.95%) HTML
5 8 (2.62%) ASP.NET
5 8 (2.62%) ASP.NET MVC
6 7 (2.30%) Node.js
7 6 (1.97%) ASP.NET Web API
7 6 (1.97%) RESTful
8 5 (1.64%) .NET Core
8 5 (1.64%) AngularJS
8 5 (1.64%) Flask
8 5 (1.64%) HTML5
8 5 (1.64%) LINQ
9 4 (1.31%) .NET Framework
9 4 (1.31%) Django
9 4 (1.31%) Express.js
9 4 (1.31%) MACH
9 4 (1.31%) Next.js
10 3 (0.98%) FIX Protocol
Miscellaneous
1 88 (28.85%) Digital Media
2 85 (27.87%) Marketing Technology
3 39 (12.79%) Social Media
4 38 (12.46%) Product Ownership
5 22 (7.21%) Distributed Systems
6 16 (5.25%) Blog
7 10 (3.28%) Self-Motivation
8 9 (2.95%) Analytical Mindset
8 9 (2.95%) Management Information System
9 7 (2.30%) Algorithms
10 5 (1.64%) Enterprise Software
11 4 (1.31%) Hackathon
12 3 (0.98%) Blackberry
12 3 (0.98%) Cloud Native
12 3 (0.98%) SCADA
12 3 (0.98%) Virtual Team
13 2 (0.66%) Derivative
13 2 (0.66%) Graphic Design
13 2 (0.66%) IoT
13 2 (0.66%) Replication
Operating Systems
1 18 (5.90%) Windows
2 6 (1.97%) Mac OS X
2 6 (1.97%) Windows Server
3 5 (1.64%) Linux
4 1 (0.33%) Unix
Processes & Methodologies
1 121 (39.67%) Digital Marketing
2 103 (33.77%) Project Management
3 87 (28.52%) Collaborative Working
3 87 (28.52%) Strategic Thinking
4 66 (21.64%) Artificial Intelligence
5 64 (20.98%) Marketing Strategy
6 57 (18.69%) Analytical Thinking
7 55 (18.03%) Process Improvement
8 54 (17.70%) Time Management
9 53 (17.38%) Customer Retention
10 49 (16.07%) Epics
11 48 (15.74%) Analytics
12 45 (14.75%) Mentoring
13 44 (14.43%) Agile
13 44 (14.43%) Digital Strategy
14 43 (14.10%) Continuous Improvement
15 36 (11.80%) Creative Thinking
16 33 (10.82%) Software Engineering
17 27 (8.85%) Pay per click
18 26 (8.52%) Business Development
Programming Languages
1 47 (15.41%) Python
2 26 (8.52%) SQL
3 19 (6.23%) Scala
4 11 (3.61%) JavaScript
5 9 (2.95%) C#
6 7 (2.30%) PowerShell
7 4 (1.31%) MATLAB
8 3 (0.98%) Data Analysis Expressions
8 3 (0.98%) R
8 3 (0.98%) T-SQL
9 2 (0.66%) Bash
9 2 (0.66%) Java
9 2 (0.66%) PHP
9 2 (0.66%) PL/SQL
9 2 (0.66%) TypeScript
9 2 (0.66%) VB.NET
10 1 (0.33%) Apex Code
10 1 (0.33%) C++
10 1 (0.33%) COBOL
10 1 (0.33%) Perl
Qualifications
1 36 (11.80%) Degree
2 11 (3.61%) DBS Check
3 7 (2.30%) Security Cleared
4 6 (1.97%) SC Cleared
5 3 (0.98%) HNC
5 3 (0.98%) Microsoft Certification
6 2 (0.66%) AWS Certification
6 2 (0.66%) Azure Certification
7 1 (0.33%) CISM
7 1 (0.33%) CISSP
7 1 (0.33%) Computer Science Degree
7 1 (0.33%) MCP
7 1 (0.33%) Microsoft Certified Master
7 1 (0.33%) TOGAF Certification
Quality Assurance & Compliance
1 6 (1.97%) Accessibility
2 3 (0.98%) Data Quality
2 3 (0.98%) QA
3 2 (0.66%) GDPR
3 2 (0.66%) SLA
4 1 (0.33%) Cyber Essentials
4 1 (0.33%) Cyber Essentials PLUS
4 1 (0.33%) DO-254
4 1 (0.33%) Dodd-Frank
4 1 (0.33%) ISO/IEC 27001
4 1 (0.33%) MiFID
4 1 (0.33%) NIST
System Software
1 6 (1.97%) Active Directory
1 6 (1.97%) Docker
2 3 (0.98%) Virtual Machines
3 1 (0.33%) Firmware
Systems Management
1 6 (1.97%) Jamf Pro
1 6 (1.97%) Terraform
2 2 (0.66%) Kibana
2 2 (0.66%) logstash
3 1 (0.33%) Argo
3 1 (0.33%) Kubernetes
3 1 (0.33%) Nessus
3 1 (0.33%) WSUS
Vendors
1 69 (22.62%) Google
2 60 (19.67%) Microsoft
3 23 (7.54%) Apple
4 18 (5.90%) Facebook
4 18 (5.90%) Salesforce
5 10 (3.28%) YouTube
6 9 (2.95%) Instagram
7 7 (2.30%) Ahrefs
7 7 (2.30%) Screaming Frog
7 7 (2.30%) Sitecore
8 5 (1.64%) Pinterest
8 5 (1.64%) TikTok
9 4 (1.31%) Adobe
9 4 (1.31%) Allen-Bradley
9 4 (1.31%) Siemens
9 4 (1.31%) VMware
10 3 (0.98%) NetApp
10 3 (0.98%) Oracle
10 3 (0.98%) Spotify
10 3 (0.98%) Wonderware