Business-to-Business (B2B)
UK

The following table provides summary statistics for permanent job vacancies with a requirement for B2B skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2B over the 6 months to 9 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
9 May 2024
Same period 2023 Same period 2022
Rank 248 257 214
Rank change year-on-year +9 -43 +35
Permanent jobs citing B2B 1,166 1,440 3,074
As % of all permanent jobs advertised in the UK 1.18% 1.42% 1.96%
As % of the Processes & Methodologies category 1.37% 1.49% 2.05%
Number of salaries quoted 839 917 1,073
10th Percentile £25,750 £35,000 £35,000
25th Percentile £29,000 £46,570 £45,000
Median annual salary (50th Percentile) £47,500 £60,000 £62,500
Median % change year-on-year -20.83% -4.00% +13.64%
75th Percentile £72,500 £77,500 £82,500
90th Percentile £95,000 £95,000 £100,000
UK excluding London median annual salary £38,070 £50,000 £55,000
% change year-on-year -23.86% -9.09% +10.00%

All Process and Methodology Skills
UK

B2B is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 84,809 96,894 150,102
As % of all permanent jobs advertised in the UK 85.57% 95.61% 95.67%
Number of salaries quoted 59,843 56,945 82,179
10th Percentile £29,000 £34,000 £33,500
25th Percentile £40,000 £45,000 £43,750
Median annual salary (50th Percentile) £55,000 £61,180 £60,000
Median % change year-on-year -10.10% +1.97% +9.09%
75th Percentile £72,500 £81,250 £80,000
90th Percentile £92,500 £100,000 £96,550
UK excluding London median annual salary £50,000 £55,000 £52,500
% change year-on-year -9.09% +4.76% +9.38%

B2B
Job Vacancy Trend

Job postings citing B2B as a proportion of all IT jobs advertised.

Job vacancy trend for B2B in the UK

B2B
Salary Trend

3-month moving average salary quoted in jobs citing B2B.

Salary trend for B2B in the UK

B2B
Salary Histogram

Salary distribution for jobs citing B2B over the 6 months to 9 May 2024.

Salary histogram for B2B in the UK

B2B
Top 17 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2B within the UK over the 6 months to 9 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +22 1,073 £45,000 -25.00% 721
UK excluding London +41 873 £38,070 -23.86% 427
Work from Home -53 399 £48,401 -12.00% 373
London -74 241 £71,183 +9.51% 307
South East -55 214 £38,000 -24.00% 124
South West +70 188 £37,500 -5.75% 44
Midlands +86 177 £37,500 -25.00% 70
North of England +84 175 £41,234 -28.29% 137
West Midlands +98 133 £35,000 -30.00% 49
North West +22 88 £37,500 -31.82% 85
Yorkshire +107 71 £41,500 -40.93% 44
East of England -3 67 £40,500 -29.57% 39
East Midlands -4 44 £52,500 +5.00% 21
Scotland -60 44 £33,750 -34.15% 18
North East +7 16 £37,500 -57.75% 9
Wales -2 6 £52,500 +31.25% 10
Northern Ireland +22 2 £95,000 +148.37% 3

B2B
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 38 (3.26%) CMS
2 31 (2.66%) SharePoint
3 28 (2.40%) Microsoft Exchange
4 23 (1.97%) WordPress
5 10 (0.86%) Confluence
6 8 (0.69%) Anypoint
6 8 (0.69%) Oracle SOA Suite
6 8 (0.69%) WebSphere
7 5 (0.43%) BizTalk Server
8 4 (0.34%) Apache Spark
8 4 (0.34%) SAS
9 3 (0.26%) Adobe Experience Manager
9 3 (0.26%) CloudStack
9 3 (0.26%) Drupal
9 3 (0.26%) IIS
9 3 (0.26%) Sitecore CMS
10 2 (0.17%) Apache
10 2 (0.17%) ArcGIS
10 2 (0.17%) Joomla!
10 2 (0.17%) Umbraco
Applications
1 91 (7.80%) Microsoft Office
2 49 (4.20%) Microsoft Excel
3 22 (1.89%) Adobe Creative Suite
4 21 (1.80%) Microsoft PowerPoint
5 15 (1.29%) Photoshop
6 13 (1.11%) Adobe Illustrator
7 12 (1.03%) InDesign
8 8 (0.69%) Adobe After Effects
9 7 (0.60%) Microsoft Project
10 6 (0.51%) Adobe Premiere
11 4 (0.34%) SPSS
12 3 (0.26%) Sketch
13 2 (0.17%) Adobe XD
13 2 (0.17%) Avid Media Composer
13 2 (0.17%) Final Cut Pro
13 2 (0.17%) Notion
14 1 (0.086%) Adobe Captivate
14 1 (0.086%) Chatbot
14 1 (0.086%) Trello
Business Applications
1 50 (4.29%) Salesforce CRM
2 29 (2.49%) Shopify
3 21 (1.80%) Magento
4 6 (0.51%) SAP GTS
5 5 (0.43%) Dynamics CRM
6 4 (0.34%) NetSuite
7 3 (0.26%) JDE EnterpriseOne
7 3 (0.26%) Oracle ERP
7 3 (0.26%) Oracle Receivables
7 3 (0.26%) SAP CRM
7 3 (0.26%) SAP CX
8 2 (0.17%) CA PPM
9 1 (0.086%) SAP Hybris
9 1 (0.086%) Sprinklr
9 1 (0.086%) Yoast SEO
Cloud Services
1 147 (12.61%) SaaS
2 99 (8.49%) Azure
3 72 (6.17%) AWS
4 51 (4.37%) Microsoft 365
5 35 (3.00%) Power Platform
6 23 (1.97%) Figma
7 21 (1.80%) Entra ID
8 19 (1.63%) GitHub
9 18 (1.54%) Google Analytics
10 15 (1.29%) OneDrive
11 13 (1.11%) Dynamics 365
12 11 (0.94%) GCP
13 10 (0.86%) Azure Logic Apps
13 10 (0.86%) Cloud Computing
13 10 (0.86%) Google Ads
14 9 (0.77%) GitHub Actions
15 8 (0.69%) Azure Monitor
15 8 (0.69%) Microsoft Purview
15 8 (0.69%) Snowflake
16 7 (0.60%) Miro
Communications & Networking
1 51 (4.37%) WAN
2 47 (4.03%) 5G
3 41 (3.52%) SD-WAN
4 33 (2.83%) Firewall
5 28 (2.40%) VPN
6 22 (1.89%) Internet
7 20 (1.72%) Wireless
8 18 (1.54%) DNS
9 16 (1.37%) Extranet
10 15 (1.29%) Wi-Fi
11 13 (1.11%) Broadband
12 12 (1.03%) TCP/IP
13 10 (0.86%) HTTP
13 10 (0.86%) LAN
13 10 (0.86%) Structured Cabling
14 8 (0.69%) SMTP
15 7 (0.60%) Intranet
15 7 (0.60%) VLAN
16 6 (0.51%) Bluetooth
16 6 (0.51%) DKIM
Database & Business Intelligence
1 32 (2.74%) Power BI
2 23 (1.97%) SQL Server
3 16 (1.37%) MySQL
4 15 (1.29%) NoSQL
4 15 (1.29%) PostgreSQL
5 13 (1.11%) Redis
6 10 (0.86%) Tableau
7 9 (0.77%) MS Access
8 6 (0.51%) Big Data
9 4 (0.34%) Data Lake
9 4 (0.34%) Data Warehouse
9 4 (0.34%) SQL Server Integration Services
9 4 (0.34%) SQL Server Reporting Services
10 3 (0.26%) GIS
10 3 (0.26%) MongoDB
11 2 (0.17%) Amazon RDS
11 2 (0.17%) DB2
11 2 (0.17%) DTS
11 2 (0.17%) DynamoDB
11 2 (0.17%) Hadoop
Development Applications
1 35 (3.00%) JIRA
2 29 (2.49%) Git
3 25 (2.14%) Visual Studio
4 11 (0.94%) LabVIEW
5 9 (0.77%) Jenkins
6 3 (0.26%) eggPlant
6 3 (0.26%) webpack
7 2 (0.17%) Bower
7 2 (0.17%) gulp
7 2 (0.17%) Moq
8 1 (0.086%) Bitbucket
8 1 (0.086%) Grunt
8 1 (0.086%) Octopus Deploy
8 1 (0.086%) PHPUnit
8 1 (0.086%) SQL Server Management Studio (SSMS)
8 1 (0.086%) TeamCity
General
1 437 (37.48%) Social Skills
2 341 (29.25%) Marketing
3 162 (13.89%) Finance
4 129 (11.06%) Analytical Skills
5 126 (10.81%) Retail
6 104 (8.92%) Telecoms
7 78 (6.69%) Organisational Skills
8 67 (5.75%) Inclusion and Diversity
9 57 (4.89%) Presentation Skills
10 45 (3.86%) Legal
11 34 (2.92%) Brand Awareness
12 31 (2.66%) Electronics
13 25 (2.14%) Law
14 23 (1.97%) Games
15 20 (1.72%) Publishing
16 19 (1.63%) Banking
17 18 (1.54%) Advertising
18 15 (1.29%) German Language
19 11 (0.94%) Manufacturing
20 9 (0.77%) Back Office
Job Titles
1 129 (11.06%) Developer
2 124 (10.63%) Senior
3 88 (7.55%) Development Manager
4 77 (6.60%) Lead
5 74 (6.35%) Business Development Manager
5 74 (6.35%) Business Manager
6 54 (4.63%) Analyst
7 49 (4.20%) Project Manager
8 45 (3.86%) Designer
9 38 (3.26%) Junior
9 38 (3.26%) Product Manager
10 36 (3.09%) Consultant
11 35 (3.00%) Software Engineer
12 34 (2.92%) Account Manager
13 33 (2.83%) Architect
14 30 (2.57%) Business Development Executive
15 29 (2.49%) Senior Manager
16 28 (2.40%) Senior Developer
17 27 (2.32%) Project Consultant
18 25 (2.14%) Support Engineer
Libraries, Frameworks & Software Standards
1 56 (4.80%) HTML
2 42 (3.60%) .NET
3 39 (3.34%) CSS
4 38 (3.26%) React
5 23 (1.97%) JSON
5 23 (1.97%) Web Services
5 23 (1.97%) XML
6 22 (1.89%) EDI
7 19 (1.63%) Laravel
8 15 (1.29%) ASP.NET
9 13 (1.11%) Node.js
10 12 (1.03%) AngularJS
10 12 (1.03%) EDIFACT
10 12 (1.03%) Kafka
11 11 (0.94%) REST
12 10 (0.86%) Middleware
12 10 (0.86%) Sass
12 10 (0.86%) SOAP
12 10 (0.86%) Spring Boot
13 9 (0.77%) Lightning Web Components
Miscellaneous
1 113 (9.69%) Self-Motivation
2 67 (5.75%) Driving Licence
3 66 (5.66%) Social Media
4 49 (4.20%) Product Ownership
5 38 (3.26%) GNSS
6 31 (2.66%) Blog
7 21 (1.80%) Graphic Design
8 20 (1.72%) Credit Risk
9 19 (1.63%) Management Information System
9 19 (1.63%) Onboarding
10 15 (1.29%) Mobile App
11 14 (1.20%) Animation
11 14 (1.20%) Data Centre
12 13 (1.11%) Greenfield Project
12 13 (1.11%) Tandem
13 12 (1.03%) EPoS
14 11 (0.94%) Client/Server
14 11 (0.94%) FPGA
15 9 (0.77%) Analytical Mindset
16 8 (0.69%) MicroBlaze
Operating Systems
1 79 (6.78%) Windows
2 64 (5.49%) Linux
3 20 (1.72%) Unix
4 16 (1.37%) Android
5 15 (1.29%) Windows Server
6 12 (1.03%) Ubuntu
7 8 (0.69%) Apple iOS
7 8 (0.69%) Debian
8 3 (0.26%) Red Hat Enterprise Linux
8 3 (0.26%) SUSE
8 3 (0.26%) SUSE Linux Enterprise Server
8 3 (0.26%) VMS
9 1 (0.086%) Windows 10
9 1 (0.086%) Windows Server 2008
Processes & Methodologies
1 188 (16.12%) CRM
2 183 (15.69%) Agile
3 168 (14.41%) Project Management
4 166 (14.24%) Business Development
4 166 (14.24%) Problem-Solving
5 150 (12.86%) Customer Service
6 141 (12.09%) B2C
7 134 (11.49%) Decision-Making
8 116 (9.95%) B2B Sales
9 107 (9.18%) E-Commerce
10 90 (7.72%) Customer Experience
11 77 (6.60%) Computer Science
12 74 (6.35%) Roadmaps
12 74 (6.35%) Software Engineering
12 74 (6.35%) Test Automation
13 69 (5.92%) Project Delivery
14 68 (5.83%) Value Proposition
15 65 (5.57%) Analytics
15 65 (5.57%) Digital Marketing
16 64 (5.49%) ERP
Programming Languages
1 86 (7.38%) SQL
2 69 (5.92%) JavaScript
2 69 (5.92%) Python
3 47 (4.03%) C++
4 38 (3.26%) C
5 36 (3.09%) PHP
6 26 (2.23%) Java
7 25 (2.14%) C#
8 24 (2.06%) Perl
9 23 (1.97%) VB
10 22 (1.89%) MATLAB
11 20 (1.72%) Bash
12 18 (1.54%) TypeScript
13 17 (1.46%) Go
14 16 (1.37%) T-SQL
15 12 (1.03%) R
16 10 (0.86%) RPG
16 10 (0.86%) VB.NET
16 10 (0.86%) VBA
17 8 (0.69%) Tcl
Qualifications
1 277 (23.76%) Degree
2 32 (2.74%) Computer Science Degree
3 26 (2.23%) HND
4 15 (1.29%) Master's Degree
5 10 (0.86%) MBA
6 6 (0.51%) CISSP
6 6 (0.51%) Microsoft Certification
7 5 (0.43%) A+ Certification
7 5 (0.43%) PMP
7 5 (0.43%) Security Cleared
8 4 (0.34%) CEH
8 4 (0.34%) CompTIA Security+
8 4 (0.34%) MCSA
8 4 (0.34%) SC Cleared
9 3 (0.26%) ISEB
9 3 (0.26%) ISTQB
10 1 (0.086%) CCNA
10 1 (0.086%) CCNP
10 1 (0.086%) CCSE
10 1 (0.086%) DV Cleared
Quality Assurance & Compliance
1 61 (5.23%) SLA
2 39 (3.34%) PMO
3 30 (2.57%) QA
4 15 (1.29%) GDPR
5 13 (1.11%) Accessibility
6 8 (0.69%) IFRS
7 7 (0.60%) Cyber Essentials
7 7 (0.60%) Data Quality
7 7 (0.60%) ISO 9001
8 5 (0.43%) HIPAA
9 3 (0.26%) JTAG
10 2 (0.17%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
11 1 (0.086%) Actionable Recommendations
11 1 (0.086%) ISO/IEC 27001
11 1 (0.086%) PCI DSS
System Software
1 27 (2.32%) Active Directory
2 26 (2.23%) Docker
3 16 (1.37%) Embedded Firmware
3 16 (1.37%) Firmware
4 13 (1.11%) Virtual Machines
5 5 (0.43%) VMware Infrastructure
6 3 (0.26%) Ceph
6 3 (0.26%) Gluster
6 3 (0.26%) Hyper-V
6 3 (0.26%) KVM
6 3 (0.26%) oVirt
6 3 (0.26%) VMware Server
6 3 (0.26%) VMware Workstation
7 1 (0.086%) Virtual Desktop
Systems Management
1 22 (1.89%) Kubernetes
2 17 (1.46%) Microsoft Intune
3 4 (0.34%) Ansible
4 3 (0.26%) Graylog
4 3 (0.26%) Observium
4 3 (0.26%) Prometheus
4 3 (0.26%) Puppet
4 3 (0.26%) ZABBIX
5 2 (0.17%) Terraform
6 1 (0.086%) Autotask
6 1 (0.086%) Backup Exec
6 1 (0.086%) Jamf Pro
6 1 (0.086%) Microsoft Data Protection Manager
6 1 (0.086%) Nagios
6 1 (0.086%) SCCM
6 1 (0.086%) SCDPM
6 1 (0.086%) SQL Sentry
Vendors
1 168 (14.41%) Microsoft
2 117 (10.03%) Salesforce
3 67 (5.75%) SAP
4 45 (3.86%) Adobe
5 35 (3.00%) Google
6 19 (1.63%) Oracle
7 13 (1.11%) IBM
8 12 (1.03%) Cisco
9 11 (0.94%) Cadence
10 10 (0.86%) Apple
10 10 (0.86%) Computacenter
10 10 (0.86%) HubSpot
10 10 (0.86%) MuleSoft
11 8 (0.69%) Altera
11 8 (0.69%) Apttus
11 8 (0.69%) Green Hills
11 8 (0.69%) Motorola
11 8 (0.69%) Virgin Media
11 8 (0.69%) Xilinx
12 7 (0.60%) JD Edwards